Used Car Sales Controller

Command Recruitment; City Of London; On-site; GBP 42,000 - 60,000; Full time

Job summary

A leading automotive dealership in London is seeking an experienced Sales Controller to lead their sales team. This role offers a basic salary of £42,000 with uncapped bonuses and various incentives. Ideal candidates should have a strong track record in automotive sales, excellent communication skills, and leadership experience. If you're ready to step up in your career and thrive in a fast-paced environment, this opportunity is for you.

Benefits

Uncapped bonus structure

Company-wide incentives

Performance-based competitions

Qualifications

• Proven performance track record in automotive sales.
• Experience in leading or supervising a team.
• Strong communication and negotiation abilities.
• Target-driven with a proactive approach.

Responsibilities

• Lead and motivate the sales team to achieve results.
• Manage daily operations and customer handovers.
• Ensure vehicle presentation and customer experience meet standards.
• Maximize sales opportunities and exceed targets.
• Collaborate with departments for a better customer journey.
• Promote a culture of improvement and accountability.

Skills

Proven background in automotive sales

Team leadership skills

Excellent communication skills

Negotiation skills

Customer service orientation

Commercial mindset

Tech-savviness

Adaptability

Job description

Sales Controller - Used Car Superstore

About the role

Lead a High-Performing Team at a Major Independent Dealership. Are you ready to take the next step in your automotive sales career? Our client is a market-leading used car dealership offering one of the widest vehicle selections in the industry - every make, model, and brand to suit every customer. They're now looking for an experienced and ambitious Sales Controller to lead their dynamic sales team to even greater success. This role is ideal for a high-performing Business Manager or Transaction Manager who's ready to step up and thrive in a more senior, results-driven position.

Why This Opportunity Stands Out

• Sell to the full market with access to virtually every vehicle brand and model
• Join a forward-thinking, target-focused team in a high-volume, fast-paced environment
• Work for a company that values ambition, innovation, and top-tier performance

What You'll Be Doing

• Leading, managing and motivating the sales team to consistently deliver exceptional results
• Driving daily operations including deal files, customer handovers, and sales funnel management
• Maintaining showroom standards, vehicle presentation, and overall customer experience
• Maximising every sales opportunity and ensuring the team exceeds performance and manufacturer targets
• Collaborating with other departments to streamline operations and enhance the customer journey
• Embedding a culture of continuous improvement, accountability, and customer focus

What We're Looking For

• A proven background in automotive sales with a strong performance track record
• Experience in leading or supervising a team, with the ability to inspire and influence
• Excellent communication, negotiation, and customer service skills
• Commercially minded, target-driven, and tech-savvy
• Adaptable, proactive, and passionate about the car industry
• Working Pattern: 4 to 5 long days per week, covering both weekdays and weekends (rota-based)

Pay and Benefits

• £42,000 basic salary
• Realistic OTE with an achievable, uncapped bonus structure
• Company-wide incentives, performance-based competitions, and additional rewards

If you're ready to take the lead in a high-impact sales environment, this is your chance to make a big move in your automotive career