UK Sales Director

SIXT; Slough; On-site; GBP 80,000 - 120,000; Full time

Job summary

A leading mobility company is seeking a dynamic Country Sales Director (UK) to drive B2B growth strategy. This role involves leading a team of sales professionals, developing market strategies, and ensuring exceptional customer experiences. The ideal candidate has proven B2B sales leadership experience and strong team management skills, proficient in CRM tools like Salesforce. Join us to shape our market presence and revenue growth in the UK.

Qualifications

• Proven track record in B2B sales management and consistent revenue growth.
• Capability to develop market-driven sales strategies.
• Strong leadership skills with a focus on team motivation and coaching.

Responsibilities

• Develop and execute a UK go-to-market sales strategy.
• Lead and inspire a team of 17 sales professionals.
• Drive new customer acquisition while enhancing existing relationships.
• Collaborate with internal teams to align strategic objectives.
• Represent the company at trade shows and client meetings.
• Manage sales forecasts and KPIs for informed decision-making.

Skills

B2B sales management

Sales strategy development

Team leadership

Customer relationship management

Stakeholder management

CRM proficiency

Tools

Salesforce

Job description

SIXT is seeking a dynamic and commercially driven Country Sales Director (UK). Are you ready to take ownership of one of SIXT's most strategic markets? We are looking for an inspirational sales leader to drive our UK B2B growth strategy and lead our high-performing sales organization across multiple channels. As Country Sales Director (UK), you will be responsible for accelerating new customer acquisition, expanding existing business, and scaling our sales performance across a diverse portfolio of clients. You’ll play a pivotal role in shaping SIXT's market presence, driving revenue growth, and ensuring exceptional customer experiences as we continue our rapid international expansion.

Responsibilities

• Strategic Sales Leadership: Develop and execute a UK go-to-market sales strategy that drives revenue growth and increases market share.
• Team Management: Lead and inspire a team of around 17 sales professionals across SME, Key Account Management, Replacement, Travel Agency Sales, and Inside Sales.
• Customer Growth: Drive new business generation while strengthening existing customer relationships and ensuring sustainable revenue growth.
• Cross-Functional Collaboration: Work closely with Operations, Pricing & Yield, Marketing, and HQ teams in Germany to align strategic goals.
• Brand Representation: Represent SIXT at trade shows, industry events, and client meetings as the ambassador for our UK B2B sales organization.
• Data-Driven Performance: Manage sales forecasts, KPIs, and performance reporting to ensure informed, data-based decision-making and accountability.

Qualifications

• Proven Sales Leadership: Experienced in B2B sales management with a record of delivering consistent revenue growth and leading high-performing teams.
• Strategic & Analytical Mindset: Skilled at translating market insights and data into effective sales strategies.
• Inspirational People Leader: Motivational, hands‑on, and committed to coaching teams to achieve excellence.
• Commercial & Customer Focus: Strong business acumen and ability to build long‑term, value‑driven client relationships.
• Collaborative Communicator: Excellent stakeholder management skills, comfortable working across departments and international teams.
• Tech‑Savvy & Results‑Oriented: Proficient in CRM tools such as Salesforce and experienced with sales analytics and performance tracking.