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UK GMA Manager (Motorcycles) - UK

Jonathan Lee Recruitment Ltd

Stourbridge

Remote

GBP 40,000 - 50,000

Full time

Today
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Job summary

A leading motorcycle accessories brand is seeking a GMA Manager in the UK to enhance sales and support dealer relationships. This remote role involves managing sales initiatives, supporting internal teams, and developing a dealer network. The ideal candidate will have 3-5 years of experience in the motorcycle accessories sector, strong retail management skills, and excellent communication capabilities.

Qualifications

  • 3-5 years' experience in motorcycle accessories or equivalent.
  • Strong skills in retail management including turnover, stock management, and margins.
  • Ability to influence outcomes through negotiation.

Responsibilities

  • Drive sales and retail capability through dealers.
  • Develop best-in-class dealer network.
  • Provide first-line support to internal stakeholders.

Skills

Retail management
Negotiation skills
Analytical skills
Organisational skills
Excel/Google Sheets knowledge
Communication skills
Job description
UK GMA Manager - Motorcycles

Our client is a highly recognised motorcycle brand with real heritage in the UK and internationally. As a Genuine Motorcycle Accessories (GMA) Manager for the United Kingdom, you will be driving all business aspects of GMA and ensure adequate support is given to Business teams as well as the Dealers in the country along with internal stakeholders. You will seek support in a collaborative fashion with the wider direct and indirect teams and channel partners.

Part of the Sales Team in the UK and working from a remote / home location, you will have dual reporting to the Country Manager for the UK and Head of Sales for GMA International Business. The primary areas of this role will focus on sales, merchandising, stocking, reporting, sales administration, process development and managing existing programs. You will also be driving and supporting the development of key strategic initiatives for the region which will play a crucial role in developing the wider business.

Key Responsibilities
  • Work closely with all dealers and each Business team member to drive, maximise and execute sales and retail capability of GMA, through sales channels.
  • Through training, education and developing sales campaigns and initiatives, develop "best in class" dealer network for sales of GMA.
  • Provide first‑line support to internal stakeholders & business partners by resolving issues and answering general enquiries.
  • Plan and negotiate annual sales target on SKU level for all dealers.
  • Create and share quarterly SKU‑wise forecast internally for procurement.
  • Build and maintain a reporting suite for GMA, such as sales performance vs targets, by dealer.
  • Champion data integrity and provide internal teams with business insight, improving GMA knowledge to support decision‑making across the business.
  • Cascade reporting on a regular basis to all levels of the business.
  • Maintain sales records and provide a clear picture of orders, dispatch dates, backorders etc.
  • Continually build product knowledge and develop country‑wide sales and profitability in GMA.
  • Work with the marketing department to review digital tools and platforms to ensure that the GMA presence is correctly positioned and maintained for our client in the UK and the dealer network.
  • Work with operational and logistics teams to ensure that we have up‑to‑date information and that this is shared with our dealer partners to allow timely planning.
  • Benchmark the best practices in the GMA business and propose opportunities for business improvement.
  • You will focus on the quality of the dealer network and delivering customer experience through them; expand the availability and visibility of the full range of GMA products.
  • In addition, the role provides the opportunity to become involved in strategic programs, supporting the wider GMA business in developing our brand, by increasing awareness, credibility and interest amongst new and existing customers.
Candidate Profile

It is expected the right candidate will have existing experience in the management and development of GMA activities in support of motorcycle supply and sales.

Specifically, you will look to have:
  • 3‑5 years' experience in motorcycle accessories and is preferred or equivalent experience.
  • Strong skills in retail management (Turnover / stock turn / margin / target etc.).
  • Strong negotiation skills & ability to influence outcomes.
  • Strong Excel / Google sheet knowledge.
  • Self‑starter with strong analytical and organisational skills.
  • Ability to quickly establish strong working relationships.
  • Resilient temperament to work in high‑pressure situations under own initiative.
  • Effective & punctual communicator with excellent time‑management skills.
  • Adaptable to typical business change scenarios.
  • Ability to quickly establish strong working relationships.
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