Territory Manager

Avidity; Bodmin; On-site; GBP 60,000 - 80,000; Full time

Job summary

A dynamic retail firm is seeking a Territory Manager in Bodmin to enhance retail visibility and sales in the grocery sector. This field-based role involves engaging with store contacts and influencing in-store displays. Ideal candidates will have experience in field sales or retail, strong communication skills, and be self-motivated. Competitive salary and benefits including a company car, performance bonuses, and holiday options offered.

Benefits

Company car

Performance bonus

23 days holiday

EAP access for wellbeing support

Discounted private healthcare

Exclusive retail discounts

Continuous learning opportunities

Qualifications

• Experience in field sales, direct sales, or retail, ideally in FMCG.
• Strong interpersonal skills and confidence in negotiation.
• Ability to analyze sales data and spot trends.

Responsibilities

• Engage with key store contacts to improve visibility.
• Influence displays and ensure brand campaigns succeed.

Skills

Field sales experience

Growth mindset

Strong communication skills

Self-motivated

Target-driven

High levels of resilience

Organizational abilities

Commercially astute

IT literate

Job description

Overview

Territory Manager

Location: Bodmin (PL31) & surrounding areas

Permanent, Full Time

Salary: £27,500, performance bonus, Company Car & fuel card provided

Are you a results-driven individual who loves building relationships and delivering real impact in-store? We’re looking for a Territory Manager to join our growing Wave team, helping retailers improve visibility, availability, and sales across the grocery sector.This is a dynamic, field-based role where no two days are the same. You’ll be engaging with key store contacts, influencing displays, and working to ensure our campaigns and brands shine on the shop floor.

Who We’re Looking For

• Experience in field sales, direct sales, or retail – ideally within the FMCG sector (but not essential)
• Growth mindset with a problem-solving approach
• Strong communication and interpersonal skills – confident in negotiation, influencing, rapport building, and presenting
• Self-motivated, proactive, and flexible in your approach
• Target-driven and thrives in a results-focused environment
• High levels of resilience, personal energy, and the ability to work at pace
• Enjoys working collaboratively as part of a high-performing team
• Strong administration, planning, and organisational abilities
• Demonstrates persistence, tenacity, and a solution-oriented mindset
• Commercially astute and understands what drives sales in-store
• Able to analyse and interpret sales data to spot trends and opportunities
• IT and social media literate – comfortable using digital tools and reporting platforms

What You’ll Get in Return

• Company car & fuel card
• Bonus opportunities
• 23 days holiday + bank holidays
• Option to buy up to 5 additional days off
• Wellbeing and mental health support (EAP access)
• Enhanced maternity & paternity pay
• Access to discounted private healthcare
• Exclusive perks and retail discounts
• Continuous learning through our e-learning platform
• Opportunities to join internal taskforces (D&I, Sustainability, Wellbeing)
• Monday to Friday working – no weekends!

Drive Visibility. Fuel Growth. Be the Difference