Strategy Director, Media Strategy

WPP; Greater London; Hybrid; GBP 120,000 - 180,000; Full time

Benefits offered by this job

Medical insurance

Pension plans

Generous paid time off

Employee mental health days

Job summary

WPP is seeking a Strategy Director for Media Strategy in the UK. The role focuses on shaping client communications through insightful strategies, guided by media effectiveness and storytelling, and managing senior client stakeholders.

Ideal candidates will lead strategic responses, foster innovation, and drive measurement processes while developing broader skills beyond media alone. The position supports integrated client work and a hybrid office setup.

Qualifications

• Ability to articulate client challenges and translate into actionable media planning
• Experience leading strategic workstreams and presenting to clients
• Understanding of media effectiveness and best practices

Responsibilities

• Lead strategic responses and narratives for pitches and data-driven insights for client teams
• Deliver internal strategic workstreams, planning and insight training, and foster agency creativity
• Present work in agency forums, lead brainstorms and develop award submissions
• Stay updated on trends and share insights with strategy teams and external events

Skills

ATL media knowledge

Digital media knowledge

Trusted client partner

Relationship building

Clear writing and speaking

Job description

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP’s AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

3078 - Strategy Director, Media Strategy - UK

We’re seeking a strategic thinker with expertise in media effectiveness and storytelling to join our team at T&P. Your role will involve shaping client communications through insightful strategies, fostering innovation, and maintaining effective measurement processes.

This role will include one of our integrated clients and the successful candidate will be the senior strategy practitioner. As such, it is ideally suited for a strategist who is keen to develop a broader skillset than media alone, as well as gain experience managing senior client stakeholders.

Key Responsibilities

Whilst your average to do list will vary from day to day, typical responsibilities will include:

• Leading strategic responses, narratives for pitches as well as delivering genuine data-driven insight to client teams
• Delivering key internal strategic workstreams, planning and insight training as well as encouraging agency creativity and innovation
• Present work in agency forums, lead agency brainstorms as well as identify and develop award entries
• Staying up to date with trends and sharing this with strategy teams alongside contributing to thought pieces and external events

Skills and Experience

• We are most interested in your ability to articulate the client’s challenge succinctly and turn that into actionable instructions for media planning teams. The skillset and experience you may have had to get to this point may vary but in general will include:

  • Both ATL and Digital media channel knowledge
  • The gravitas to be a trusted strategic partner to key clients
  • Ability to build strong relationships across the agency
  • Understanding of effectiveness best practice and a willing to improvise to deliver competitive advantage
  • Most importantly, you will be curious, clear and creative in your thinking, writing and speaking.

Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment toBe Extraordinary, investing in our employees to inspire transformational creativity. We alsoLead Optimistically,firmly believingin andChampioning Growth and Developmentfor every individual. This commitment allows WPP Media employees toleveragethe extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at thecutting edgeof marketing and advertising.

WeCreate an Open environmentbuilt on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office eventsshowcasingteam wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens whenwe’rtogether, fostering creativity, collaboration, and connection in this open and supportive environment.That’swhywe’veadopted a hybrid approach, with teams in the office around four days a week. If yourequireaccommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country.

Please note this is a UK based role and requires individuals to have the right to work in this location

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

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