Strategic Media Planner | Hybrid London

Current Openings; Greater London; Hybrid; GBP 42.000 - 60.000; Vollzeit

Zusammenfassung

Allied Global Marketing in London is seeking a senior media planner to lead digital campaigns for a diverse client base across entertainment, tourism, culture, and lifestyle sectors. The role requires 3–4 years in digital media planning and buying, strong client and vendor relationships, and hands-on experience with Meta, Google Ads, and Campaign Manager within a hybrid London office.

You will collaborate with teams, oversee junior staff, manage budgets, and analyse performance to optimise

Qualifikationen

• 3–4 years digital media planning and buying experience.
• Knowledge of digital media is essential.
• Bachelor’s degree required.

Aufgaben

• Collaborate on digital marketing strategy development with clients and internal team.
• Oversee the work of junior team members on the account.
• Handle execution of media campaigns from creation to completion.
• Negotiate with media vendors and place approved media plans.
• Identify target audiences and their characteristics, behaviours and media consumption habits.
• Maintain media plans, budgets and insertion orders.
• Work directly in advertising platforms including Meta Business Manager, Google Ads, Google Campaign Manager.
• Manage, monitor, optimise, analyse, and report on campaigns.
• Research and analyse data using internal and external data sets.
• Evaluate the effectiveness of media campaigns to inform future campaigns.

Kenntnisse

Digital media planning

Media buying

Client communication

Team leadership

Ausbildung

Bachelor’s degree

Tools

Meta Business Manager

Google Ads

Google Campaign Manager

Jobbeschreibung

Allied Global Marketing in London is seeking a senior media planner to lead digital campaigns for a diverse client base across entertainment, tourism, culture, and lifestyle sectors. The role requires 3–4 years in digital media planning and buying, strong client and vendor relationships, and hands-on experience with Meta, Google Ads, and Campaign Manager within a hybrid London office.

You will collaborate with teams, oversee junior staff, manage budgets, and analyse performance to optimise