Strategic Lead, Consumer Tech PR & Campaigns

Hatch; Leeds; On-site; GBP 60,000 - 90,000; Full time

Job summary

Hatch is seeking an ambitious Consumer Tech Account Director to lead high-impact PR campaigns for innovative brands. You will shape creative strategies, nurture client partnerships and drive integrated campaigns across PR, Social, Content and Activations.

You will bring 5+ years in consumer tech PR, deep media connections, and a proven ability to translate complex products into compelling narratives, while mentoring teams and growing Hatch’s client portfolio.

Qualifications

• 5+ years of PR experience, ideally within a communications agency, at Account Director level or ready to take the next step.
• Demonstrable experience working with consumer technology brands and a genuine interest in consumer tech.
• Proven track record of developing and delivering successful consumer PR campaigns, securing quality media coverage and generating standout results.

Responsibilities

• Lead a portfolio of consumer technology clients, building trusted relationships and acting as a strategic partner to deliver against business objectives.
• Develop and deliver creative, insight-led PR strategies that build brand awareness, drive engagement and generate meaningful results.
• Build and maintain strong relationships with key journalists, editors, broadcasters, influencers and industry contacts across the consumer technology and lifestyle media landscape.
• Identify compelling stories, product launches, trends and news opportunities that secure standout coverage across national, consumer, lifestyle, business and technology media.
• Lead the development and execution of integrated campaigns, from product launches and brand partnerships to experiential activations, influencer engagement and reactive PR.
• Stay ahead of developments in consumer technology, translating these into creative opportunities for clients.
• Lead, inspire and develop account teams, providing strategic direction and ensuring high standards of delivery.
• Identify opportunities to grow existing accounts and develop new client relationships to grow Hatch's consumer tech offering.
• Oversee account profitability, budgets, resource allocation and reporting.

Skills

Media relations

Storytelling

PR strategy

Client leadership

Business development

Budget management

Team leadership

Stakeholder comms

Campaign management

Integrated campaigns

Job description

Hatch is seeking an ambitious Consumer Tech Account Director to lead high-impact PR campaigns for innovative brands. You will shape creative strategies, nurture client partnerships and drive integrated campaigns across PR, Social, Content and Activations.

You will bring 5+ years in consumer tech PR, deep media connections, and a proven ability to translate complex products into compelling narratives, while mentoring teams and growing Hatch’s client portfolio.