Strategic Beverage Brand Lead

The Advocate Group; England; On-site; GBP 45,000 - 60,000; Full time

Job summary

A leading food and beverage company in the UK is seeking a Brand Manager to lead growth in their beverage portfolio. This role involves building brand plans, managing NPD projects, and collaborating across teams to drive performance. Ideal candidates will have FMCG experience and strong analytical skills. This position offers an opportunity to impact a well-established brand and drive innovative marketing strategies.

Qualifications

• Experience in FMCG brand management, ideally in food/beverage.
• Strong commercial mindset with proven ability to analyse data.
• Experience working with wholesale, convenience, and/or independent retail channels.

Responsibilities

• Build and execute annual brand plans and long-term strategy.
• Manage NPD projects in collaboration with the Global Category Manager.
• Monitor market trends and competitor activity to identify opportunities.

Skills

FMCG brand management

Data analysis

ROI measurement

Cross-functional collaboration

Job description

A leading food and beverage company in the UK is seeking a Brand Manager to lead growth in their beverage portfolio. This role involves building brand plans, managing NPD projects, and collaborating across teams to drive performance. Ideal candidates will have FMCG experience and strong analytical skills. This position offers an opportunity to impact a well-established brand and drive innovative marketing strategies.