Sr Business Development Representative (Fluent German)

Ultimate Software; Bracknell; Hybrid; GBP 40,000 - 50,000; Full time

Job summary

A leading software company in Bracknell is seeking a Senior BDR to drive pipeline growth and support Account Executives. This hybrid role requires business experience and fluency in both German and English, with strong communication skills. The ideal candidate will be proactive, results-oriented, and comfortable in a SaaS environment, contributing to team initiatives and process improvements.

Benefits

Wellness programs

Tuition reimbursement

Customizable expense reimbursement

Qualifications

• 2 years of business experience required.
• Comfortable in a SaaS environment.
• Preferred experience with CRM tools.

Responsibilities

• Drive pipeline growth and position UKG as a trusted advisor.
• Define sales prospecting strategy within your territory.
• Conduct meetings with key contacts about HR and payroll challenges.

Skills

Fluent in German

Excellent communication skills

Researcher mindset

Results-oriented

Proactive and motivated

Tools

Salesforce

Outreach

Sales Navigator

Job description

Company Overview

With 80,000 customers across 150 countries, UKG is the largest U.S.-based private software company in the world. And we’re only getting started. Ready to bring your bold ideas and collaborative mindset to an organization that still has so much more to build and achieve? Read on.

At UKG, you get more than just a job. You get to work with purpose. Our team of U Krewers are on a mission to inspire every organization to become a great place to work through our award-winning HR technology built for all.

Here, we know that you’re more than your work. That’s why our benefits help you thrive personally and professionally, from wellness programs and tuition reimbursement to U Choose — a customizable expense reimbursement program that can be used for more than 200+ needs that best suit you and your family, from student loan repayment, to childcare, to pet insurance. Our inclusive culture, active and engaged employee resource groups, and caring leaders value every voice and support you in doing the best work of your career. If you’re passionate about our purpose — people —then we can’t wait to support whatever gives you purpose. We’re united by purpose, inspired by you.

Your Role

As a Senior BDR, you will play a key role in driving pipeline growth and positioning UKG as a trusted advisor. Working closely with your Account Executives, you’ll define and execute the sales prospecting strategy within your territory.

Your territory be Enterprise companies within the DACH region.

Sales Prospecting & Account Strategy

• Align with your Account Executives on prospecting strategies, create effective BDR x AE tandem – strong collaboration is key.
• Analyse accounts and map stakeholders, gather news and verify relevant information, drive outbound activities to generate new pipeline.
• Identify and qualify new & relevant contacts, and update your contact database.
• Develop and execute communication plans (via phone, email, LinkedIn, etc.) to generate new business opportunities (SQL/Pipeline).
• Build and nurture relationships with your key accounts & contacts, through your outbound approach, events and marketing leads, until decision‑makers are identified.
• Conduct high‑level conversations / meetings with their key contacts about their goals, HR / Payroll challenges/opportunities with a view to understanding and ‘qualifying’ the opportunity.
• Book highly qualified meetings for Account Executives responsible for closing the deals, share all gathered insights, attend & introduce meetings to ensure a seamless lead experience.
• Continuously nurture accounts and contacts to uncover new opportunities.

Continuous Improvement & Team Collaboration

• Contribute to team initiatives around process improvement, new outreach strategies, data enrichment, and CRM quality.
• Work autonomously and collaboratively to refine prospecting approaches and share best practices.
• We’re looking for someone who’s ready to build long‑term relationships with prospects and actively contribute to UKG’s growth.

About You

• Located in or near Bracknell (Hybrid contract).
• 2 years business experience.
• Fluent in German and English.
• Team player with a strong researcher & results‑oriented mindset.
• Proactive, curious, and motivated by targets and impact.
• Excellent communication skills – verbal and written.
• Comfortable working in a SaaS environment and ideally have experience with CRM tools (preferably Salesforce).
• Ideally have knowledge of prospecting tools (ex. Outreach, Sales Navigator).

Where we’re going

UKG is on the cusp of something truly special. Worldwide, we already hold the #1 market share position for workforce management and the #2 position for human capital management. Tens of millions of frontline workers start and end their days with our software, with billions of shifts managed annually through UKG solutions today. Yet it’s our AI‑powered product portfolio designed to support customers of all sizes, industries, and geographies that will propel us into an even brighter tomorrow!

UKG is proud to be an equal opportunity employer and is committed to promoting diversity and inclusion in the workplace, including the recruitment process.

Disability Accommodation in the Application and Interview Process

For individuals with disabilities that need additional assistance at any point in the application and interview process, please email [e-mail].

It is the policy of Ultimate Software to promote and assure equal employment opportunity for all current and prospective Peeps without regard to race, color, religion, sex, age, disability, marital status, familial status, sexual orientation, pregnancy, genetic information, gender identity, gender expression, national origin, ancestry, citizenship status, veteran status, and any other legally protected status entitled to protection under federal, state, or local anti‑discrimination laws. This policy governs all matters related to recruitment, advertising, and initial selection of employment. It shall also apply to all other aspects of employment, including, but not limited to, compensation, promotion, demotion, transfer, lay‑offs, terminations, leave of absence, and training opportunities.