Sr. Business Development Representative

Proofpoint; City of Westminster; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading cybersecurity company in the UK is seeking an Enterprise Business Development Representative. This hybrid role requires generating high-quality leads using AI tools and traditional outreach. The ideal candidate will have experience in B2B sales, strong communication skills, and be tech-savvy. Responsibilities include qualifying leads, conducting outreach, and partnering closely with sales teams. The position offers competitive compensation and flexible working conditions.

Benefits

Competitive compensation

Comprehensive benefits

Learning & Development programs

Flexible work environment

Wellness and community outreach days

Qualifications

• Solid experience in B2B outbound sales, preferably in enterprise or SaaS.
• High motivation and competitive nature in a goal-driven environment.
• Ability to translate complex concepts into simple outreach.

Responsibilities

• Qualify and develop inbound and outbound leads.
• Run email, phone, and LinkedIn outreach sequences.
• Use AI tools to improve account research and outreach.

Skills

B2B outbound sales experience

Strong communication skills

Tech-savvy mindset

Familiarity with AI productivity tools

Tools

Salesforce

Zapier

ChatGPT

Job description

We're looking for a highly driven, tech-savvy Enterprise Business Development Representative who blends traditional outbound excellence with modern AI-powered workflows. In this hybrid role, you'll generate high-quality pipeline for our Enterprise Sales team by combining account intelligence, multi-channel outreach, and advanced AI tools to work smarter and deliver personalised, high-impact engagement. You'll partner closely with Sales, Marketing, and Account Management to execute account-based strategies across the UK&I region, using both proven BDR tactics and cutting-edge automation to identify opportunities, get in front of decision-makers, and convert interest into sales accepted leads.

Core Enterprise BDR Responsibilities

• Qualify and develop inbound and outbound leads, ensuring timely follow-up on product inquiries.
• Gather actionable account intelligence (competition, projects, intent signals, buying teams, etc.).
• Convert marketing-generated leads into sales accepted opportunities.
• Run targeted email, phone, LinkedIn, and event follow-up outreach sequences.
• Execute cold-calling and telephone-based prospecting campaigns.
• Coordinate and schedule discovery calls and demos for the Enterprise Sales team.
• Maintain detailed and accurate activity notes in Salesforce (or equivalent CRM).

AI & Systems-Driven Responsibilities

• Use AI tools (ChatGPT, Clay, Actively, Apollo, Outreach, Lavender, etc.) to research accounts, identify decision-makers, and generate personalised messaging at scale.
• Apply AI to translate, summarise, and tailor outreach for different regions or verticals.
• Automate repetitive tasks and build efficient workflows using tools such as Zapier or native CRM automations.
• Conduct data-driven experiments to optimise sequences, messaging, subject lines, and engagement triggers.
• Analyse performance metrics to improve conversion rates across channels.
• Stay current on emerging AI platforms and integrate new capabilities into daily processes.

Qualifications

• Solid experience in B2B outbound sales, preferably in enterprise, SaaS, cybersecurity, or other technical industries.
• Highly motivated, competitive, detail-oriented, and comfortable working in a goal-driven environment.
• Strong communication skills (written, verbal, and video).
• Demonstrated success in prospecting, lead qualification, and pipeline generation.
• Familiarity with AI productivity tools (e.g., ChatGPT, Claude, Clay, Lavender, Actively, Apollo, Outreach, Zapier, Gong or Notion) and creative use of AI to accelerate research, improve messaging, and enhance productivity.
• Experience with Salesforce or other CRMs; ability to learn new systems quickly.
• Tech-savvy mindset with curiosity for automation, martech, and AI-driven improvements.
• Ability to translate complex technical concepts into clear, simple outreach.
• Comfort engaging with senior stakeholders, influencers, and decision-makers across enterprise accounts.

Benefits & Culture

• Competitive compensation
• Comprehensive benefits
• Learning & Development programs including leadership and professional development workshops, stretch project assignments, and mentoring opportunities.
• Flexible work environment with remote options, hybrid schedules, and flexible hours.
• Annual wellness and community outreach days
• Always on recognition for your contributions
• Global collaboration and networking opportunities

Proofpoint is an equal opportunity employer, we hire without consideration to race, religion, creed, color, national origin, age, gender, sexual orientation, marital status, veteran status or disability.