Southern Sales Manager

Deverell Smith Recruitment Ltd; Greater London; Hybrid; GBP 45,000 - 60,000; Full time

Job summary

A leading recruitment agency is seeking a Southern Sales Manager for retirement living in Greater London. The role offers a £45,000 basic salary with an uncapped commission structure, potentially reaching £60k OTE. The ideal candidate will manage a small sales team, improve sales performance, and work autonomously within a supportive environment. Candidates with experience in property sales and a coaching-led leadership style are encouraged to apply. Comprehensive benefits and career development opportunities are included.

Benefits

35 days holiday

Pension with matched contributions

Private healthcare contributions

Discounts across travel, retail and lifestyle brands

Structured leadership development

Qualifications

• Experience in Sales Management or Sales Team Leadership.
• Background in property sales, particularly in retirement living.
• Strong CRM discipline and a coaching-focused leadership style.

Responsibilities

• Lead, coach, and motivate a team of Sales Advisors.
• Manage the full sales pipeline from enquiry to completion.
• Improve conversion rates and reporting.

Skills

Sales Management

Coaching

CRM discipline

Pipeline management

Relationship building

Job description

Southern Sales Manager - Retirement Living

£45,000 basic + uncapped commission (realistic £60k OTE)

Full-time | Monday-Friday | Regional role (South / Cotswolds & South London)

If you're an experienced Sales Manager who enjoys coaching people, not micromanaging them (and you want a role where your judgement, experience and emotional intelligence genuinely matter) this one's worth your time.

This is an additional hire, not a replacement. The sales structure, commission scheme and leadership investment are already in place. What's missing is the right person to step in, steady the ship across two established retirement living developments, and help a capable team convert strong enquiry levels into meaningful completions.

Why this role works for the right person

• You’ll inherit a small, engaged sales team (4 people across 2 sites).
• You’ll have autonomy to manage your diary, your sites and your leadership style.
• You’ll work with a Sales Director who is hands‑on, commercially sharp and genuinely enjoys developing people.
• You’ll be trusted to improve conversion, pipeline management and sales performance without constant oversight.
• You’ll be supported by proper infrastructure: CRM, marketing investment, admin support and expensed travel.

This isn't high‑pressure transactional sales. It's consultative, relationship‑led selling in the later living / retirement housing space, where credibility, patience and customer experience matter just as much as numbers.

What you’ll actually be doing

• Leading, coaching and motivating a team of Sales Advisors.
• Managing the full sales pipeline from enquiry to completion.
• Improving conversion rates, forecasting and reporting.
• Being visible on‑site, supporting appointments and key customer conversations.
• Working closely with marketing around events and local engagement.
• Spending time across two southern locations (travel fully expensed).

Working pattern is Monday‑Friday, 36 hours per week, with the occasional weekend event (planned well in advance).

What will help you succeed

You’ll probably come from a background that includes:

• Sales Management / Sales Team Leadership.
• Property sales, new build, retirement living, later living or residential sales.
• Strong CRM discipline and pipeline management.
• A coaching‑led leadership style (not command‑and‑control).

Experience in retirement living or housing is a strong advantage: but strong sales leaders from adjacent property sectors will be considered.

You’ll need a driving licence and access to a car (travel costs are covered).

What you get in return

• £45,000 basic salary
• Commission structure recently enhanced (OTE c. £60k)
• 35 days holiday
• Pension with matched contributions
• Structured leadership development & LinkedIn Learning
• Private healthcare contributions
• Discounts across travel, retail and lifestyle brands
• Long‑term progression within a growing retirement living business

If you’re a Sales Manager looking for a role where trust, autonomy and quality matter, this could be a very strong next move.