Social Strategist

Sphere Digital Recruitment; Greater London; On-site; GBP 45,000 - 65,000; Full time

Job summary

A digital recruitment agency in Greater London is seeking a Social Strategist. This role involves developing social strategies and delivering insights to drive brand success. The ideal candidate will have 4+ years of experience in social or creative environments, excellent communication skills, and a strong understanding of the social landscape. This position offers the opportunity to work in a collaborative and fast-paced environment.

Qualifications

• Deep understanding of the social and creator landscape.
• 4 years' experience in a social-focused or creative environment.
• Excellent communication skills with attention to detail.

Responsibilities

• Develop effective social strategies aligned with brand goals.
• Deliver data-led insights rooted in audience behaviour.
• Write and lead creative briefs for social creative.
• Oversee social reporting and ensure high-quality performance.
• Support creative brainstorms with cultural insights.

Skills

Understanding of social media

Creative thinking

Data analysis

Communication skills

Collaboration

Adaptability

Job description

About the Role

As a Social Strategist, you'll be the cultural pulse-checker and strategic lead behind social-first thinking. You'll dive deep into audience insights, emerging trends, media behaviours, and technological shifts to shape strategic recommendations that drive impactful, culturally resonant work.

You'll guide creators, producers, and creative specialists to deliver high-performing social campaigns, while collaborating closely with cross-discipline partners. You'll also play a key client-facing role - helping brands navigate the fast-moving world of social and setting them up for both short- and long-term success.

Key Responsibilities

• Develop practical, effective social strategies aligned with broader brand and marketing goals.

• Deliver actionable, data-led insights rooted in audience behaviour, culture, and community.

• Write and lead creative briefs, guiding teams toward best-in-class social creative.

• Oversee social reporting and ensure high-quality performance across all platforms, implementing KPI and measurement frameworks.

• Support and facilitate creative brainstorms using timely cultural and audience-led research.

• Contribute to new business opportunities and pitches by providing strategic and cultural insight.

About You

• You have a deep understanding of the social and creator landscape.

• You bring at least 4 years' experience in a social-focused or creative environment, working across ongoing and project-based brand initiatives.

• You have excellent communication skills and strong attention to detail across all written and visual materials.

• You collaborate naturally and build rapport quickly.

• You're ambitious, proactive, and solutions-driven.

• You thrive in a fast-moving environment and enjoy working with agility.

Our Way of Working

We operate as a unified creative collective - one team bringing together social, creative, brand, talent, and production expertise. You'll work alongside specialists across all disciplines, expanding ideas beyond social into larger, culturally driven brand experiences.

Sphere Digital Recruitment currently have a variety of job opportunities across digital so feel free to get in touch with us to find out how we can help you. Please take a look at our website.

Sphere is an equal opportunities employer. We encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.

If you require any adjustments or additional support during the recruitment process for any reason whatsoever, please let us know.