Social Media Manager

Sponge™; United Kingdom; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

A creative agency in the UK is seeking a Social Media Manager to lead social media strategy and content across various client accounts. The role involves managing campaigns, analyzing performance, and building client relationships. Ideal candidates should have at least three years of experience in social media management and strong analytical skills. The position is a full-time fixed-term contract for 6 months with flexible working arrangements.

Qualifications

• Minimum of three years’ relevant experience in social media management.
• Strong analytical skills to interpret data and inform strategy.
• Experience with paid and organic social media campaigns.

Responsibilities

• Design and deliver creative social media strategies for clients.
• Manage day-to-day handling of social media channels.
• Analyse campaign performance and provide actionable insights.

Skills

Social media strategy

Data analysis

Copywriting and editing

Client relationship management

Project management

Influencer collaboration

Problem-solving

Tools

Sprout Social

Hootsuite

Meta Business Suite

Job description

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Sponge™ is a creative agency specializing in delivering engaging and authentic solutions to client challenges. With over 20 years of experience, our expertise spans branding, advertising, and print, complemented by a robust portfolio in digital, social, animation, and video. Creativity and collaboration are at our core, supported by a network of specialists offering cutting‑edge services like VR/AR, image projection, and interactive experiences. We are a team of big thinkers and storytellers dedicated to crafting impactful visual identities and campaigns.

Role Description

Sponge is looking for a creative and highly organised Social Media Manager to join our team.

You’ll lead on social media strategy, planning, and content across multiple client accounts – owning channel growth, performance, and innovation.

Working across a range of social media channels, you’ll lead campaigns and projects, produce engaging content, analyse data, build client relationships, and facilitate customer service. You will be comfortable integrating both organic and paid strategies.

As well as being at the forefront of growing our clients’ social media presence, you’ll play a central role in developing this area of Sponge’s business. There is the opportunity to work alongside the Senior Leadership Team to help grow and ultimately lead the social media business unit.

You will be responsible for the planning and delivery of social media projects, as well as building and maintaining customer relationships to ensure Sponge retains its amazing clients and is set for further growth.

This role will suit somebody proactive and organised, with the ability to interpret client briefs and apply a best‑practice approach to social management and campaigns. It’s best suited to a strategically minded social media professional, rather than a hands‑on content creator.

Working arrangements

This is a full‑time contract for a fixed term of 6 months. Sponge staff currently work flexibly between home (three days) and the office (two days).

The role will be full‑time in the office for the first four weeks. For the remainder of the probation period, the successful candidate will need to be in the office for a minimum of two days per week. Ideal start date: before 14 January 2026.

Responsibilities

• Design and deliver creative, insight‑led social media strategies and campaigns for our clients that increase engagement and brand awareness;
• Manage the day‑to‑day handling of client social media channels such as Facebook, Instagram, LinkedIn, X, and TikTok, adapting content to suit different channels and audiences;
• Confidently brief and review short‑form video content (e.g. Reels, TikTok, Shorts) for clients, with a good understanding of accessibility standards (alt text, captions, inclusive design);
• Brief our design team and creative studio on asset creation and campaign development;
• Regularly liaise with clients, influencers, videographers, and other partners, building strong and productive relationships;
• Manage and track campaign budgets, ensuring efficient use of spend and clear performance reporting;
• Analyse campaign performance using relevant tools, translating data into actionable insights and recommendations;
• Manage influencer and creator collaborations;
• Undertake audits, audience research and analysis of competitor activity to inform planning;
• Manage and facilitate social media communities by responding to posts and developing conversations;
• Monitor, track, analyse, and report on performance using the latest tools and techniques to recommend improvements; and
• Identify consumer and content trends to inform future campaign planning;
• A minimum of three years’ relevant experience;
• Proven track record of meeting client requirements and delivering projects on time and to budget;
• A solid understanding of all social media platforms for both B2B and B2C campaigns and content;
• Experience with both paid and organic social media, including Meta Ads, TikTok Ads, or LinkedIn Campaign Manager;
• Strong copywriting and editing skills suitable for differing platforms;
• An aptitude for content creation and visual storytelling;
• Creative skills for contributing new and innovative ideas;
• Strong analytical skills, with confidence using data to inform strategy and demonstrate results;
• Excellent relationship‑building and communication skills, comfortable presenting and pitching to clients;
• Outstanding organisation and the ability to prioritise tasks;
• A keen eye for detail and a calm approach when under pressure;
• The ability to solve problems and think creatively, coupled with the passion and drive to deliver great work;
• Experience using scheduling tools and reporting software such as Sprout Social, Hootsuite, Meta Business Suite, or native schedulers;
• An understanding of how commercial businesses operate; and
• Comfortable working in a Mac environment.