Social Media Manager

We Are Aspire; North East; Remote; GBP 35,000 - 50,000; Full time

Job summary

A fast-growing supplement brand in the UK is looking for a Social Media Manager to oversee content creation across platforms like Instagram and TikTok. The role involves managing a team, sourcing user-generated content, and optimising social media strategies. Ideal candidates should have experience in managing creators and familiarity with e-commerce. This remote-first role includes a competitive salary and performance-based bonuses.

Benefits

Flexible working hours

Competitive salary

Performance-based bonus

Ongoing training opportunities

Supportive growth culture

Qualifications

• Proven experience managing multiple creators or UGC pipelines at scale.
• Strong grasp of social media scheduling and analytics tools.
• Excellent organisational and communication skills.
• Familiarity with health, wellness, or e-commerce brands is a plus.

Responsibilities

• Lead a small team to produce high-quality educational content.
• Build a scalable content system for authentic UGC.
• Plan and schedule social posts maintaining brand voice.
• Create engaging content including infographics and carousels.
• Track performance metrics and optimise content.

Skills

Managing multiple creators

Running testimonial campaigns

Social media scheduling

Organisational skills

Communication skills

Data-driven mindset

Content production

Proficiency with Canva

Tools

Canva

CapCut

Premiere Pro

Final Cut

Job description

Join one of the UK's fastest-growing supplement brands. A trusted, evidence-led company with a loyal and educated community. They stand apart through trust, testing, transparency, and education, empowering customers to make informed health decisions.

I am looking for a Social Media Manager to build and run their content engine - managing creators, curating authentic user-generated proof, and publishing engaging, trustworthy content across Instagram, Facebook, TikTok, YouTube, and LinkedIn.

What You'll Do

• Lead a small team of nutritionists, creators, and ambassadors to produce high-quality educational and testimonial content.
• Build a scalable content system - collecting, organising, and publishing authentic UGC and customer proof.
• Plan, brief, and schedule all social posts to maintain a consistent brand voice and cadence.
• Source and manage contributors to keep creative output varied and fresh.
• Create engaging content yourself - infographics, carousels, quotes, and tips (non-speaking).
• Gather and re-purpose social proof from reviews, testimonials, and product certificates.
• Track performance metrics (reach, engagement, CTR, CAC) and optimise content based on insights.
• Maintain a content calendar and asset library for smooth workflow between contributors.
• Collaborate with the Founder and creative team to align content with wider campaigns and launches.

What Success Looks Like

• A steady stream of authentic educational and trust-building content published weekly.
• Consistent posting across platforms with measurable engagement growth.
• A reliable network of creators and ambassadors producing diverse, high-quality UGC.
• A documented, repeatable system that keeps content flowing smoothly.

Ideal Candidate

• Proven experience managing multiple creators or UGC pipelines at scale.
• Experience running testimonial and review campaigns.
• Strong grasp of social media scheduling and analytics tools.
• Excellent organisational and communication skills.
• Skilled at briefing and reviewing creator content for brand consistency.
• Data-driven mindset - understanding how engagement and CTR metrics influence strategy.
• Familiarity with health, wellness, or e-commerce brands is a plus.
• Hands-on creative - comfortable producing simple social assets (images, videos, carousels).
• Proficiency with tools like Canva, CapCut, Premiere Pro, or Final Cut.

Benefits Include

• Remote-first role with flexible working hours - must be a UK resident
• Competitive salary + performance-based bonus.
• The chance to shape our social strategy and grow a creative team from the ground up.
• Budget and autonomy to experiment with content, ads, and production quality.
• Ongoing training and development opportunities.
• A supportive, high-growth culture that rewards initiative and ownership.

If this sounds like you send your CV now.

We Are Aspire Ltd are a Disability Confident Commited employer