Social Media Executive

Fella and Jones; England; Hybrid; GBP 30,000 - 40,000; Full time

Job summary

A global luxury wellness brand is seeking a Social Media Executive to lead social media strategy and content creation. You will transform conceptual ideas into captivating stories across platforms like Instagram, TikTok, and YouTube, ensuring a cohesive brand voice. The ideal candidate will have a degree in Marketing or a related field, hands-on social media experience, and a passion for luxury storytelling. This hybrid position offers a chance to impact the brand's digital presence globally.

Qualifications

• Ideally a degree in Marketing, Communications, Journalism, Science/Health or related fields.
• Hands-on experience producing social-first content.
• Strong writing skills and meticulous attention to detail.

Responsibilities

• Drive the daily rhythm of social channels and ensure content is timely and cohesive.
• Transform complex ideas into captivating stories.
• Develop standout assets with creative teams.
• Monitor engagement and trends to inform content decisions.
• Ensure posts reflect precision and luxury aesthetics.
• Identify growth opportunities through content formats and trends.

Skills

Social media content creation

Creative writing

Analytical mindset

Attention to detail

Knowledge of luxury wellness brand

Education

Degree in Marketing, Communications, Journalism, Science/Health

Tools

Instagram

TikTok

LinkedIn

Pinterest

YouTube

WeChat

Job description

Social Media Executive – Global Luxury Wellness brand

London | Hybrid (4 days in office)

Fella & Jones are exclusively partnered with a high‑growth luxury wellness brand that’s redefining the way people worldwide approach health, beauty and performance. If you’re a digital creator at heart energised by storytelling, obsessed with detail and excited by the intersection of science and luxury this is an opportunity to shape the voice of a brand with global momentum.

As the Social Media Executive, you will:

• Drive the daily rhythm of our social channels, ensuring content across Instagram, TikTok, LinkedIn, Pinterest, YouTube, X/Twitter and WeChat is timely, cohesive and reflective of our brand’s elevated tone.
• Turn complex ideas into captivating stories, transforming scientific and wellness insights into content that feels premium, accessible and inspiring.
• Collaborate closely with creative teams to develop standout assets—from short‑form videos and educational snippets to campaign visuals and community‑driven features.
• Track performance with a curious, analytical mindset, monitoring engagement, sentiment and emerging trends to inform smarter, stronger content decisions.
• Champion our visual and verbal identity, ensuring every post reflects precision, credibility and the luxury aesthetic that defines the brand.
• Spot opportunities for growth, whether through new content formats, platform features, cultural trends or community touchpoints.

What you’ll bring

Ideally a degree in Marketing, Communications, Journalism, Science/Health or related fields, along with hands‑on experience producing social‑first content, whether through freelance work, internships, brand roles or personal creative projects. You bring strong writing skills, meticulous attention to detail, and a genuine passion for luxury storytelling, innovation and wellness. Bonus points if you’ve worked with Pinterest, YouTube, WeChat or with a similar B‑corp or luxury wellness brand.

Why Join?

You’ll be stepping into a pioneering brand at an exciting stage of global expansion where creativity is encouraged, innovation is constant and your work will have visible, meaningful impact. You’ll collaborate with ambitious, curious thinkers and contribute to shaping a premium digital presence trusted worldwide.