Social Media Campaign Coordinator (Restaurant Group)

Jamie Oliver Group; Greater London; On-site; GBP 32,000 - 42,000; Full time

Job summary

Jamie Oliver Group is seeking a Social Media Campaign Coordinator for a fixed-term contract to elevate our restaurant brands through dynamic social storytelling and high-impact digital campaigns.

You will coordinate campaign planning and delivery across our owned sites, manage day-to-day social content, and coordinate production of marketing assets. The role requires hands-on content capture, paid media support, and data-driven performance reporting.

Qualifications

• Proven track record in a social media or digital marketing coordination role.
• Experience with hospitality, food & beverage, or multi-site brands is preferred.
• Hands-on experience managing organic social channels (Instagram, TikTok, Meta) and paid Meta ads.
• Proficiency in capturing on-site social content (mobile video, basic photography) and using content tools.
• Knowledge of scheduling and analytics tools to evaluate KPIs and generate insights.

Responsibilities

• Coordinate planning and delivery of social media campaigns across owned & operated sites.
• Manage day-to-day social media and digital platform activities including calendars and approvals.
• Coordinate production and delivery of social content and assets; visiting sites to capture content as needed.
• Support planning, setup and management of paid Meta campaigns with the Senior Marketing Manager.
• Maintain campaign plans, calendars, trackers, and briefing documents.
• Track performance and deliver regular reports; identify insights and improvements.
• Monitor platform updates and trends to inform campaign growth.
• Support social media presence across Jamie Oliver Restaurant franchise group with content guidance and asset toolkits.

Skills

Social platforms

Content creation

Campaign coordination

Analytics

Brand guidelines

Tools

Canva

CapCut

Adobe Creative Suite

Sprout Social

Hootsuite

Job description

JOB TITLE: Social Media Campaign Coordinator

DEPARTMENT: JOR Business Development

REPORTS INTO: Senior Marketing Manager (Restaurants)

WHY YOU'RE HERE

Are you passionate about brilliant food, dynamic social storytelling, and high-impact digital campaigns? We are looking for a creative, highly organized, and data-informed Social Media Campaign Coordinator to join us on a fixed term contract to help elevate our restaurant brands and culinary experiences!

WHAT YOU'RE HERE TO DO

• Campaign coordination & delivery: Coordinate the planning and delivery of social media and marketing campaigns across our owned & operated sites (Catherine Street & Jamie Oliver Cookery School).

• Day-to-day social media and digital platform management: Including scheduling and publishing content, managing social content calendars, coordinating approvals, and ensuring brands remain active, accurate and on-brand.

• Content capture & asset coordination: work with our internal team to coordinate production and delivery of social content and marketing assets. Have flexibility to visit sites and capture where necessary.

• Paid media support: Support the planning, set-up and ongoing management of paid Meta campaigns, coordinating creative assets, copy, campaign information, and deadlines. Monitor activity and work with the Senior Marketing Manager to identify optimisation opportunities.

• Channel administration: Maintain clear campaign plans, calendars, trackers, and briefing documents.

• Reporting & performance: Track social, digital and campaign performance, maintaining regular reports and helping to identify key insights and areas of improvement. Support the Senior Marketing Manager with campaign reviews and post-campaign reporting.

• Social Media monitoring: Monitor platform updates, relevant trends and competitor activity, sharing useful findings with the wider marketing team and identify opportunities to support campaign growth.

• Provide support for the social media presence across the Jamie Oliver Restaurant franchise group - providing content guidance, support on toolkits, brand assets and best recommendations.

WHAT YOU NEED TO KNOW

• Experience: Proven track record in a social media or digital marketing coordination role, ideally within hospitality, food & beverage, or multi-site lifestyle brands.

• Social & Paid Media Platforms: Hands-on experience managing organic social channels (Instagram, TikTok, Meta Business Suite) along with setting up, tracking, and optimising paid Meta ad campaigns.

• Content Capture & Creation: Proficiency in capturing on-site social-first content (mobile video, basic photography) and using content tools (e.g., Canva, CapCut, or Adobe Creative Suite).

• Scheduling & Analytics Tools: Practical knowledge of social media management platforms (e.g., Sprout Social, Hootsuite) and reporting tools to evaluate campaign KPIs and produce actionable insights.

• Brand & Franchise Toolkit Delivery: Familiarity with working within established brand guidelines and distributing marketing toolkits and asset packs to third parties or franchise partners

HOW YOU'LL DO IT

• Highly Organised & Detail-Oriented: Manages multiple campaign timelines, asset approvals, and social calendars with accuracy and structured execution.

• Proactive & Creative Initiative: Continuously spots real-time trends and key moments for our Owned and Operated sites, taking ownership to capture and deliver relevant content.

• Collaborative Communicator: Builds strong working relationships across internal Marketing, Social Media, Operations and Communications teams, Management Teams at Jamie Oliver Catherine Street and the Cookery Schools, and franchise partners.

• Data-Informed & Results-Driven: Evaluates performance metrics regularly to optimise channel activity, messaging, and visual creative and commercial impact.

• Brand Ethos Champion: Embody Jamie Oliver's brand values and passion for joyful, sustainable food across all social media and digital communications.