The Role
- To deliver the content and social plan across our digital channels in line with agreed marketing objectives (all business units)
- Responsible for creating engaging content for use by our B2B partners (All business units)
- Management of all our social media channels across all brands
- Day to contact for all associated agencies supporting our content and social media activities
- Day to day contact for our EMEA content marketing team
- Create and provide brand assets and content for digital marketing plans
- Develop and maintain content and social media updates for all brand / company presentations for internal & external use
- Responsible for key second line brands - content review social media delivery website updates and supporting specific retailers with adhoc projects
- Develop B2C / B2B and End User digital marketing initiatives that support the marketingobjectives eg. promotions direct mail newsletters etc.
- Create and deliver content via Marketing Cloud for all B2B and B2C Newsletters
- Work with other marketing departments to steer content production to fit with the overall content plan
- Work with PR team to support with content and distribution on Continentals LinkedIn channel
- Work with Brand & Partnerships team to ensure our channels support any brand events taking place (e.g Continental School cup)
- Work with Brand & Partnerships team to agree and deliver a content plan for all of our digital channels for any relevant brand event.
- Responsible for brand identity adherence to guidelines and tonality across all CTG websites and social media channels ensuringall content and social media activities are on-brand consistent in terms of style quality and tone of voice across all relevant platforms
- Assist team in ensuring all social media and content plans are fed into the internal communication process for marketing activities
- Work closely across all marketing teams to ensure consistency & integrated approach
- Monitor costs and work within budget set by Digital Marketing Manager
- Management of external agencies incl. activity briefing steering service level measurement
- Monitor effectiveness of all content and social media activities according to agreed KPIs to measure performance.
- Work with BI Analyst to provide reporting on effectiveness of CTGs content and social media activities as well information on competitor activities
Qualifications
- Good understanding of the full marketing mix
- Possess a professional qualification in marketing or related field is an advantage
- Proven experience in Brand / Consumer Marketing asset and content development
Agency management experience
- Excellent writing skills in English proof reading & attention to detail
- Strong Presentation and inter-personal skills
- Ability to successfully manage multiple work streams / projects simultaneously
- Proactive innovative and able to take the initiative
Additional Information
- The role is based at our offices in Botanica Ditton Park Datchet Slough
- Applicants must have the right to work in the UK sponsorship will not be offered for this role.
- We operate a hybrid working (3 days in the office 2 working from home)
- The closing date for the role is 21st October2025 @12pm. Please ensure all applications are submitted prior to this date and time.
- It is planned that Teams interviews will take place on either 23rd or 24th October 2025
Ready to drive with Continental Take the first step and fill in the online application.
Remote Work : No
Employment Type : Full-time
Key Skills
- Marketing
- Photography
- Facebook Advertising
- Hootsuite
- Social Listening
- SEO
- Web Design
- Adobe Photoshop
- Social Media Management
- Copywriting
- Wordpress
- Writing Skills
Experience : years
Vacancy : 1