Single Gifts Marketing Campaign Executive

The Guide Dogs for the Blind Association; Reading; Hybrid; GBP 28,000 - 36,000; Full time

Benefits offered by this job

Flexible benefits package

Generous holiday allowance

Matched contributory pension scheme

Matched contributory pension

Job summary

A non-profit organization in Reading is seeking a Single Gifts Marketing Campaign Executive to deliver and manage Single Gifts campaigns like Cash Appeals and Raffles. You will ensure campaigns are effective and on budget while managing art and content. Collaborating with teams is key to success in this role. You should be proactive and detail-oriented, willing to engage supporters and conduct post-campaign analysis. This position offers flexible benefits and a supportive work environment.

Qualifications

• Proactive and detail-focused individual eager to make a difference.
• Experience in delivering marketing campaigns and engaging supporters.

Responsibilities

• Manage and deliver Single Gifts campaigns including Cash Appeals and Raffles.
• Ensure campaigns stay on budget and track performance for future strategies.
• Collaborate with various teams for smooth campaign execution.
• Work with the Online team and External Lottery Manager to update Cash and Raffle sites and collaborate with other teams for campaign execution.
• Handle internal queries and supporter inquiries about the Cash and Raffle schemes.

Job description

Are you ready to make a lasting impact while developing your skills in delivering marketing campaigns and engaging supporters?

As a Single Gifts Marketing Campaign Executive, known to Guide Dogs as a Single Gifts Campaign Executive, you’ll help deliver Single Gifts campaigns (Cash Appeals, Raffles, and Mid-Value), working across acquisition and supporter development to maximise response rates and campaign value. You’ll ensure campaigns stay on budget, managing artwork and content approvals, providing feedback, and tracking performance to inform future strategies. Additionally, you’ll conduct post-campaign analysis, produce reports, and collaborate with suppliers to ensure high-quality delivery. You’ll work closely with the Online team and External Lottery Manager to keep the Cash and Raffle sites updated and collaborate with other teams for smooth campaign execution. You’ll also handle internal queries and supporter inquiries about the Cash and Raffle schemes.

If you are proactive, detail-focused, and passionate about making a difference, we’d love to hear from you!

For this role you'll be working 35 hours per week, worked 9am - 5pm, Monday to Friday. We are looking for you to attend the office at least 2 days per week including each Thursday for a team day.

No two people with sight loss are the same, and none of our people are either. So, we are proud to offer a range of person-centred benefits that can support each member of staff in ways that really mean something to them – and show them how much they mean to us. We offer a flexible benefits package, discounts and cashback scheme, a generous holiday allowance and matched contributory pension scheme to care for our people.