Shopping Centre PR & Media Manager

Foundation Recruitment; Essex; On-site; GBP 35,000 - 55,000; Full time

Job summary

A leading UK shopping centre operator is looking for a PR and Media Manager to drive their PR strategy. The role involves managing media relations, developing innovative campaigns to enhance the shopping centre's profile, and building strategic partnerships. Candidates should be experienced in PR, preferably with agency background and B2C experience. This is a dynamic opportunity within a redeveloping centre in Essex, promising a fast-paced and rewarding environment.

Qualifications

• Proven experience in a PR role, capable of driving media initiatives.
• Strong organisational skills with a passion for delivering results.
• Experience in a fast-paced environment with attention to detail.
• Fast paced and organised with great attention to detail.

Responsibilities

• Manage and implement the PR strategy for the shopping centre.
• Build relationships with journalists and editors for effective media coverage.
• Deliver campaigns to enhance the profile of the shopping centre.
• Drive footfall, dwell time, revenue and market share.
• Oversee media relations in-house.
• Build relationships with stakeholders including third-party agencies, journalists and editors.
• Maintain a positive and coherent brand image.

Skills

PR strategy development

Media relations

B2C marketing

Attention to detail

B2C experience

Agency experience

Job description

A leading owner and operator of UK and European shopping centres is looking for an ambitious and confident individual to join their team as a PR and Media Manager. They are passionate about delivering an exciting and entertaining experience to all visitors, as well as excellent service to all partners and stakeholders. They believe in recognising and rewarding staff, inspiring their team to produce excellent results. The centre is going through an exciting redevelopment and it is a genuinely exciting time to join the team!

The role:

• Reporting to the Marketing Manager, you will manage, implementing and driving the PR strategy through online and offline initiatives.
• Develop and implement PR strategy in conjunction with the Marketing Manager.
• Deliver innovative campaigns to maintain and raise the profile of the destination, regionally and in line with national brand strategy.
• Drive frequency of visits, dwell time, revenue and market share.
• Take responsibility for all media relations undertaken in house.
• Build effective working relationships and strategic partnerships with a variety of stakeholders including third party agencies, journalists and editors.
• Ensure a positive and coherent brand image is always conveyed.

The candidate:

• Capable and experienced PR professional.
• Agency experience is preferred.
• B2C experience is essential.
• Fast paced and organised with great attention to detail.