Shopper Marketing Specialist W/M

Salomon; Camberley; On-site; GBP 35,000 - 50,000; Full time

Job summary

A leading sporting goods company is seeking a Shopper Marketing Specialist in Camberley, UK. This role involves acting as the marketing liaison for retail partners, delivering seasonal presentations, and optimizing shopper experiences across channels. Candidates should have 3-5 years of experience in shopper marketing, possess strong collaboration and results-oriented skills, and have a degree in Business focusing on marketing.

Qualifications

• 3/5 years shopper/trade marketing experience in FMCG or branded consumer goods.
• Experience directly working with accounts and sports industry is a plus.
• English fluency is required.

Responsibilities

• Act as marketing liaison for strategic retail partners.
• Deliver seasonal presentations to customers.
• Analyze shopper journeys and optimize conversion funnels.
• Develop seasonal activation plans focused on online presence.
• Execute shopper marketing programs across channels.
• Support digital activation for retail accounts.

Skills

Shopper/trade marketing experience

Collaboration abilities

Drive for results

Customer orientation

Education

Bachelor or Master degree in Business

Tools

Microsoft Office

Job description

Company Description

Amer Sports is a sporting goods company with internationally recognized brands including Salomon, Arc’teryx, Peak Performance, Atomic and Wilson.

“The Mountain Sport Company”, Salomon was born in 1947 in the heart of the French Alps and the birthplace of modern alpinism. Salomon’s commitment to innovative design and passion for mountain sports created a vast range of revolutionary new concepts in bindings, boots, skis and apparel for both Alpine and Nordic skiing and brought innovative solutions to footwear, apparel and equipment for snowboarding, adventure racing, mountaineering, hiking, trail running, and many other sports.

Through performance driven design, Salomon delivers innovation and progression to mountain sports; converting new ideas into action and expanding the limits of possibility. Salomon’s heritage, culture, and commitment are tied together by one simple concept: the world’s leading mountain people creating the world’s leading mountain products. Salomon is responsibly committed towards the outdoor through its sustainability program. Diversity is one of Salomon’s five values, therefore we are committed to creating an inclusive environment for all.

Salomon is headquartered in Annecy, France.

Job Description

Are you passionate about creating impactful shopper experiences and driving customer engagement across both retail and digital channels?

We’re looking for a Shopper Marketing Specialist (W/M) to join our team and become the key marketing point of contact for our retail partners and/or brand store.

Location: Based near Camberley, UK
Mobility: Willingness to travel is essential – a valid driving licence is required.

If you thrive in a dynamic environment and want to make a real impact in the sports industry, we’d love to hear from you!

Your missions :

• Act as the marketing liaison for strategic retail partners and internal teams.
• Deliver compelling seasonal presentations to customers, showcasing activation programs.
• Analyze shopper journeys and optimize conversion funnels.
• Collaborate with Sales to build tailored customer plans and co-op campaigns.
• Own and implement Joint Marketing Plans and Shopping Experience Frameworks.
• Develop 360° seasonal activation plans with a strong focus on online presence.
• Execute shopper marketing programs across on- and offline channels.
• Manage D2C and partner marketing plans using dedicated toolboxes.
• Ensure timely delivery of brand and product assets to retail partners.
• Track performance-based trade terms and consumer experience metrics.
• Coordinate with external agencies for branded spaces and campaign execution.
• Support digital activation for click-and-brick accounts in collaboration with e-tail teams.
• Lead retail marketing initiatives including pop-ups, window programs, and promotions.
• Contribute to trade events such as Buying Days, Showrooms, and Trade Shows.
• Produce insightful reports with actionable recommendations linked to KPIs and ROI.
• Collaborate with HQ and EMEA teams, sharing feedback and best practices.

Qualifications

Essential Skills & Experience

• 3/ 5 years shopper/trade marketing experience in leading branded consumer goods in FMCG or leading Sporting Goods
• Experience in working directly with accounts and sports industry experience are a plus.

Essential Competencies

• Collaboration:You have the ability to work with peers and partners to drive results & improve.You can work autonomously and collaboratively to accomplish tasksquickly and accurately, you propose your support when needed to the team and business.
• Drive for results :Develop and manage operational results: set themselves ambitious targets, achieve them and know when to step back in order to improve the results. Be proactive, assert themselves when making decisions.
• Customer orientation : Understand and integrate the needs of internal/external clients, in order to respond adequately in line with the interest of the company.

Desired Qualifications

• Education:Bachelor or Master degree in Business with focus on marketing preferred.
• Languages:English Fluency.
• IT:command of Microsoft Office, graphic/ design programs are a plus

Additional Information

Permanent contract, Full Time

Job based in Camberley, UK

Ability to travel around London and UK

Driving licence mandatory