SEO Campaign Lead

Central Employment; England; Hybrid; GBP 52,000 - 68,000; Full time

Job summary

Central Employment is seeking a Senior SEO Campaign Lead to own strategy, delivery, and client relationships across a UK-based portfolio, balancing strategic oversight with hands-on optimisation.

The role covers technical audits, content planning, migrations and performance reporting, with remote-friendly setup and regular collaboration with developers and senior stakeholders.

Qualifications

• Proven SEO experience, ideally within an agency environment, with a track record of delivering measurable organic growth.
• Strong technical SEO knowledge, including audits, migrations, site architecture and troubleshooting.
• Experience developing and delivering successful SEO strategies for multiple clients.
• Strong understanding of content planning, optimisation and search intent.
• Awareness of link acquisition best practices and authority-building techniques.
• Hands-on experience with industry-leading SEO and analytics platforms.
• Excellent analytical and problem-solving skills.
• Confident communicator with experience presenting to clients and stakeholders.
• Ability to manage multiple projects and priorities in a fast-paced agency environment.
• Passion for SEO, digital marketing and staying ahead of industry developments.

Responsibilities

• Own the SEO strategy and delivery for a dedicated portfolio of client accounts.
• Lead client meetings, present performance insights and provide strategic recommendations.
• Build strong, trusted client relationships and act as a senior SEO consultant.
• Identify opportunities for growth and innovation across client campaigns.
• Conduct comprehensive technical SEO audits and implement actionable recommendations.
• Manage and support website migrations, ensuring minimal impact on organic performance.
• Review site architecture, crawlability, indexing and technical performance.
• Diagnose and resolve technical SEO issues across a variety of CMS platforms.
• Work collaboratively with developers to implement SEO best practices.
• Develop content strategies aligned to search intent, user behaviour and commercial goals.
• Carry out keyword research, competitor analysis and content gap analysis.
• Optimise existing content and support the creation of new SEO‑focused assets.
• Ensure on‑page optimisation best practices are implemented across client websites.
• Support and advise on link acquisition strategies to improve domain authority and visibility.
• Identify opportunities to strengthen website authority through ethical and sustainable SEO practices.
• Monitor industry trends, algorithm updates and competitor activity.
• Analyse SEO performance using tools such as Google Search Console, Google Analytics, Semrush, Ahrefs and Screaming Frog.
• Produce insightful reports that clearly demonstrate campaign performance and ROI.
• Use data and performance trends to continually refine and improve campaign strategies.

Skills

SEO experience

Technical SEO

Content strategy

Analytics

Client facing

Project management

Tools

Google Analytics

Semrush

Ahrefs

Screaming Frog

Job description

This is an excellent opportunity for an experienced SEO professional who thrives on balancing strategic thinking with hands‑on delivery. Working alongside a team of Senior SEO specialists, you’ll take ownership of a portfolio of SEO clients, leading strategy, driving performance, and building strong client relationships that deliver long‑term growth.

UK remote or based from Teesside x 2 days a week.

We’re looking for someone who is equally comfortable presenting SEO strategies to stakeholders, conducting technical audits, analysing performance data, and shaping content initiatives that improve organic visibility and commercial outcomes.

The Role

As a Senior SEO Campaign Lead, you’ll be responsible for developing and executing bespoke SEO strategies for a diverse portfolio of clients across multiple sectors. You’ll serve as the primary SEO contact for your accounts, ensuring campaigns are delivering measurable improvements in rankings, traffic, engagement, and conversions.

Key Responsibilities

• Own the SEO strategy and delivery for a dedicated portfolio of client accounts.
• Lead client meetings, present performance insights and provide strategic recommendations.
• Build strong, trusted client relationships and act as a senior SEO consultant.
• Identify opportunities for growth and innovation across client campaigns.
• Conduct comprehensive technical SEO audits and implement actionable recommendations.
• Manage and support website migrations, ensuring minimal impact on organic performance.
• Review site architecture, crawlability, indexing and technical performance.
• Diagnose and resolve technical SEO issues across a variety of CMS platforms.
• Work collaboratively with developers to implement SEO best practices.
• Develop content strategies aligned to search intent, user behaviour and commercial goals.
• Carry out keyword research, competitor analysis and content gap analysis.
• Optimise existing content and support the creation of new SEO‑focused assets.
• Ensure on‑page optimisation best practices are implemented across client websites.
• Support and advise on link acquisition strategies to improve domain authority and visibility.
• Identify opportunities to strengthen website authority through ethical and sustainable SEO practices.
• Monitor industry trends, algorithm updates and competitor activity.
• Analyse SEO performance using tools such as Google Search Console, Google Analytics, Semrush, Ahrefs and Screaming Frog.
• Produce insightful reports that clearly demonstrate campaign performance and ROI.
• Use data and performance trends to continually refine and improve campaign strategies.

About You

You’ll be an ambitious SEO professional with a strong blend of technical expertise, strategic thinking and client‑facing confidence.

Skills & Experience

• Proven SEO experience, ideally within an agency environment, with a track record of delivering measurable organic growth.
• Strong technical SEO knowledge, including audits, migrations, site architecture and troubleshooting.
• Experience developing and delivering successful SEO strategies for multiple clients.
• Strong understanding of content planning, optimisation and search intent.
• Awareness of link acquisition best practices and authority‑building techniques.
• Hands‑on experience with industry‑leading SEO and analytics platforms.
• Excellent analytical and problem‑solving skills.
• Confident communicator with experience presenting to clients and stakeholders.
• Ability to manage multiple projects and priorities in a fast‑paced agency environment.
• Passion for SEO, digital marketing and staying ahead of industry developments.