Senior Vice President, Product Marketing Manager

BNY Mellon; City Of London; On-site; GBP 125,000 - 150,000; Full time

Job summary

A leading global financial services company in London seeks a Senior Vice President, Product Marketing Manager. The role involves driving marketing strategies for the Markets business, collaborating with product teams, and developing comprehensive marketing initiatives. The ideal candidate will have extensive experience in product marketing within financial services and strong leadership skills. This position offers highly competitive compensation and comprehensive benefits.

Benefits

Highly competitive compensation

Generous paid leaves

Wellbeing programs

Qualifications

• Vast experience in product marketing, particularly from banks.
• Proven ability in developing and executing comprehensive product marketing strategies.
• Deep understanding of marketing principles and customer insights.

Responsibilities

• Drive commercial success of BNY’s Markets business by creating marketing strategies.
• Collaborate with product teams to develop messaging and go-to-market strategies.
• Act as cross-functional leader to drive business results.

Skills

Product marketing strategy development

Leadership skills

Excellent communication

Collaboration

Creative thinking

Education

Bachelor’s degree in marketing, business, communications

Master’s degree preferred

Job description

At BNY, our culture allows us to run our company better and enables employees’ growth and success. As a leading global financial services company at the heart of the global financial system, we influence nearly 20% of the world’s investible assets. Every day, our teams harness cutting‑edge AI and breakthrough technologies to collaborate with clients, driving transformative solutions that redefine industries and uplift communities worldwide.

Recognized as a top destination for innovators, BNY is where bold ideas meet advanced technology and exceptional talent. Together, we power the future of finance – and this is what #LifeAtBNY is all about. Join us and be part of something extraordinary.

We’re seeking a future team member for the role of Senior Vice President, Product Marketing Manager to join our Platforms Marketing team to partner with our Markets business. This role is located in London.

Impact

• Drive commercial success of BNY’s Markets business by creating and executing marketing strategies aligned with business priorities.
• Collaborate with product teams to understand the roadmap, develop positioning, messaging and create go‑to‑market strategies.
• Plug into broader marketing initiatives across the enterprise and collaborate with other stakeholders across marketing to facilitate the creation, coordination, and communication of multi‑channel marketing campaigns.
• Drive marketing strategies that support business priorities to grow our markets platforms businesses, with a focus on setting clear goals and quantifying commercial impact.
• Act as a subject‑matter expert for the business from positioning through to sales enablement.
• Build platform positioning, value propositions and messaging that resonate with clients and the market to highlight our differentiation.
• Build knowledge about the products, the client segments they serve and the competitive environment.
• Create and maintain a sales enablement suite of materials, building a growing set of marketing tools and literature to support demand generation, client lifecycle marketing, sales and account development.
• Identify product synergies across the broader enterprise.
• Act as cross‑functional leader who unites marketing, commercial, client success and product teams to drive business results.
• Collaborate with business partners including product development, sales and relationship management teams whilst also collaborating closely with specialist marketing functions and communications teams to execute deliverables.

Qualifications

• Bachelor’s degree in marketing, business, communications, or related field; master’s degree preferred.
• Vast experience in product marketing, particularly from banks.
• Proven ability in developing and executing comprehensive product marketing strategies, including product positioning, messaging and go‑to‑market planning.
• People leader with strong leadership skills, with the ability to inspire and motivate teams to deliver exceptional results in a fast‑paced, dynamic environment.
• Excellent communication, presentation and interpersonal skills, with the ability to influence and collaborate effectively across all levels of the organization.
• Deep understanding of marketing principles, customer insights and emerging trends in product marketing within financial services.
• Creative thinker with a passion for driving innovation and excellence in product marketing strategy development and execution.

Benefits

BNY offers highly competitive compensation, benefits and wellbeing programs rooted in a strong culture of excellence and our pay‑for‑performance philosophy. We provide access to flexible global resources and tools for your life’s journey. Focus on your health, foster your personal resilience and reach your financial goals as a valued member of our team, along with generous paid leaves, including paid volunteer time, that can support you and your family through moments that matter.

BNY is an Equal Employment Opportunity / Affimative Action Employer – Underrepresented racial and ethnic groups, females, individuals with disabilities and protected veterans.