Senior Specialist - Marketing Performance Reporting

Verisk; City of Edinburgh; Hybrid; GBP 45,000 - 60,000; Full time

Job summary

A leading company is seeking a Senior Specialist in Marketing Performance Reporting in Edinburgh. The role involves driving reporting processes and ensuring effective marketing output. Ideal candidates should possess significant Salesforce experience and advanced Excel skills, while also driving improvements in data governance and reporting practices.

Benefits

Hybrid work model

Flexible working arrangements

Qualifications

• Significant experience of Salesforce and reporting practices is essential.
• Advanced Excel skills preferred.
• Knowledge of accounting practices and revenue reporting advantageous.

Responsibilities

• Deliver a reporting framework for informed decision making.
• Manage production and reviews of reporting.
• Provide data clarification for Senior Management.

Skills

Salesforce

Excel

Data Governance

Analytical Skills

Communication

Tools

PowerBi

Pardot

Job description

Senior Specialist - Marketing Performance Reporting

Pay Competitive

Location Edinburgh/Scotland

Employment type Full-Time

Job Description

Req#: REF12021D

Company Description

Wood Mackenzie are the global research, analytics, and consultancy business powering the natural resources industry. For 50 years, we have been providing the quality data, analytics, and insights our customers rely on to inspire their decision making.

Our dedicated oil, gas & LNG, power & renewables, chemicals, metals & mining sector teams are located around the world and deliver a variety of projects based on our assessment and valuation of thousands of individual assets, companies, and economic indicators such as market supply, demand, and price trends.

We have over 1,900 employees in 30 locations, serving customers in nearly 80 countries. Together, we inspire and innovate the markets we serve – providing invaluable intelligence to help our customers overcome the toughest challenges, and make strategic decisions that will, ultimately, accelerate the world’s transition to a more sustainable future.

Job Description

Wood Mackenzie has an exciting opportunity for a Performance Reporting specialist to join our fast-paced, dynamic global business as a key part of our Marketing Performance team. Driving operational excellence across the department you will ensuring the foundational elements are in place to optimise marketing output and effectiveness. Our aim is to enable the department to do the best work and deliver on our commercial commitments. Key to our success is driving the transformation of our reporting process and embedding clear and consistent department processes and governance.

Main Responsibilities

• Deliver a reporting framework that supports our teams to make informed growth decisions through timely and accurate reporting of Marketing’s financial contribution to the business
• Manage the production and reviews of daily, monthly and quarterly reporting, whilst also creating, embedding and maintaining a strong robust control framework
• On hand to provide our Senior Management with an overview of latest positions/data clarification when required for the wider business
• Build out campaign reporting and support effective event reporting
• Process improvements including data governance and consistence practices - helping to advise on solutions where gaps are identified
• Keep internal stakeholders aware of ongoing workloads and fixes/builds – able to interpret Marketing Department challenges and provide workable solutions
• Ad-hoc training/guidance with marketing/other teams on how to interpret the data and use various data analytics tools
• Work with various stakeholders and developers to improve current reporting mechanism with aggregation of various data points into one seamless data visualisation tool

Qualifications

About You

• Significant experience of Salesforce and reporting practices is essential
• Advanced Excel skills preferred
• Knowledge of standard accounting practices and revenue reporting advantageous
• PowerBi visualisation and Pardot experience an advantage
• Detail orientated and results focused
• Good judgement, analytical and decision-making attributes
• Competence and aptitude in being able to handle complex and varied workloads
• Able to advocate best practice and compliance
• Willing to challenge existing processes and pragmatic in providing advice aimed to resolve non-compliances identified
• Strong communication and relationship building skills, with an ability to communicate across a range of stakeholders whilst avoiding technical jargon
• Strong planning skills, with an ability to prioritise own workload to meet agreed deadlines
• High degree of accuracy, combining attention to detail and an inquisitive approach

Expectations

• We are a hybrid working company and the successful applicant will be expected to be physically present in the office at least 2 days per week to foster and contribute to a collaborative environment, but this may be subject to change in the future.
• While this is expected to be a full-time role, part-time or flexible working arrangements will be considered.
• Due to the global nature of the team, a degree of flexible working will be required to accommodate different time zones.

#LI-AP2

Additional Information

“Wood Mackenzie is a place where we are committed to supporting our people to grow and thrive. We value different perspectives and aspire to create an inclusive environment which encourages diversity and fosters a sense of belonging.

Wood Mackenzie values everyone’s contribution and helps them reach their full potential while sustaining an organisational culture of health and well-being.

Our core values are:

• Inclusive – we succeed together
• Trusting – we choose to trust each other
• Customer committed – we put customers at the heart of our decisions
• Future Focused – we accelerate change
• Curious – we turn knowledge into action

We understand the importance of bringing your whole self to work and to achieving balance between work, family and other life commitments. We are open to considering flexible working arrangements to enable the greatest spectrum of talent to contribute to Wood Mackenzie's success.

Hear what our team has to say about working with us: https://www.woodmac.com/careers/our-people/

WoodMackenzie takes your data privacy seriously, please click here to view our privacy notices: Candidate Privacy Notice | Wood Mackenzie | Wood Mackenzie / Candidate Notice - California ”

Verisk is a leading data analytics provider serving customers in insurance, energy and specialized markets, and financial services. Our team of nearly 9,000 helps customers make crucial decisions every day about risk—with greater precision, efficiency, and discipline.

Notice

Talentify is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.

Talentify provides reasonable accommodations to qualified applicants with disabilities, including disabled veterans. Request assistance at [e-mail] or 407-000-0000.

Federal law requires every new hire to complete Form I-9 and present proof of identity and U.S. work eligibility.

An Automated Employment Decision Tool (AEDT) will score your job-related skills and responses. Bias-audit & data-use details: www.talentify.io/bias-audit-report . NYC applicants may request an alternative process or accommodation at [e-mail] or 407-000-0000.