Senior SEO Executive, Performance Content

wppmedia; Greater London; Hybrid; GBP 32.000 - 46.000; Vollzeit

Benefits dieser Stelle

Medical, dental, vision insurance

Retirement plans

Significant paid time off

Employee discounts

Mental health days

Hybrid work model

Zusammenfassung

WPP Media is seeking a Senior Account Executive to drive SEO content and Digital PR strategy across a prestigious portfolio of brands. You will work with the Head of Performance Content to grow organic search authority and oversee content creation from roadmaps to copywriting.

The role blends technical SEO with creative brand storytelling, requiring collaboration across internal teams, client contacts, and partner agencies. A hybrid London-based position with a strong benefits package awaits.

Qualifikationen

• 1.5 to 3 years’ experience spanning SEO/Content and Digital PR in an agency setting.
• Solid SEO foundation with keyword research, strategy mapping, and authority building.
• Proven copywriting ability with accurate, on-brand tone.
• Curiosity around AI & tech; training provided if needed.
• Strong organisational skills with ability to multitask across brands.
• Excellent collaboration and communication with internal teams and partners.
• Experience with SEMrush, Ahrefs, and Google Search Console.

Aufgaben

• End-to-End Content Delivery: support content lifecycle from research to briefs and copy.
• Copywriting & Creation: write/edit SEO-friendly, on-brand copy for pages and articles.
• On-Page Optimisation: structure content for search engines and AI formats.
• Keyword & Trend Research: use SEO tools to identify trends and gaps.
• Digital PR & Link Strategy Support: brainstorm and implement link-earning ideas.
• Agency Coordination: brief and coordinate with partner agencies and PR teams.
• Backlink & Competitor Monitoring: track profiles for new opportunities.
• AI & Search Tracking: monitor AI search developments affecting strategy.
• Account Coordination & Reporting: manage timelines and compile performance reports.

Kenntnisse

SEO & Content strategy

Digital PR

Copywriting

AI curiosity

Coordination

Communication

SEO tools

Tools

SEMrush

Ahrefs

Google Search Console

Jobbeschreibung

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Job Title:

Senior Account Executive – SEO Content & Digital PR Strategy

Location:

WPP London -One, 1 SouthwarkBrg, Southwark Bridge Rd, London SE1 9HL

Reporting to:

Head of Performance Content

About the Role

Are you a digital marketer with a passion for search, content, and creative strategy? Are you excited by how AI is changing the way people discover brands online?

We are looking for an ambitiousSenior Account Executive to join our SEO Performance Content Team.

In this role, you will work closely with the Head of Performance Content to deliver organic search growth and authority. You will work across a prestigious portfolio of household names (including a global FMCG giant and leading brands across nutrition, pet care, and consumer goods) as well as supporting on other exciting client accounts.

What makes this role unique?

This role bridges the gap between technical search optimisation and creative brand building. In our team, Digital PR is highly strategic and built entirely on SEO data to drive organic authority. Rather than running transactional media outreach and pitching journalists yourself, your focus will be on the strategic end-to-end SEO process-from contentroadmappingand copywriting to conceptualising link-earning campaigns.

Key Responsibilities

SEO Content & Creation (approx. 70%)

• End-to-End Content Delivery: Support and work across the entire content lifecycle-frominitialsearch data analysis and building out content strategy plans/roadmaps, to preparing briefs and writing copy.

• Copywriting & Creation: Write and edit high-quality, engaging, and SEO-friendly copy (from short-form landing pages to long-form articles) that aligns withclients’brand guidelines.

• On-Page Optimisation: Review and optimise on-page content to ensure it is structured effectively for both search engines and emerging AI-search formats.

• Keyword & Trend Research: Use SEO tools to uncover search trends, conduct keyword research, andidentifycontent gaps.

Digital PR & Link Strategy Support (approx. 30%)

• Creative Campaign Support:Participatein brainstorms to help develop creative, link-earning Digital PR ideas designed to boost brand authority.

• Agency Coordination: Assistin briefing and coordinating with WPP partner agencies and external PR teams to ensure our searchobjectivesare aligned.

• Backlink & Competitor Monitoring: Monitor client and competitor backlink profiles toidentifyfresh link-acquisition opportunities.

• AI & Search Tracking: Help the team track how the search landscape is evolving, keeping an eye on AI search developments.

Account Coordination & Reporting

• Day-to-Day Support: Help manage timelines, deliverables, and communication between our team,clientcontacts, and external partners.

• Reporting: Assistin gathering data and compiling performance reports todemonstrateorganic search and backlink growth.

What We Are Looking For (Skills & Experience)

• Experience: 1.5 to 3 years’ experience spanning both SEO/Content and Digital PR simultaneously (ideally within an agency environment).

• A solid SEO foundation: practical experience in keyword research, SEO strategy mapping, and understanding how backlinks build organic authority.

• Copywritingskills: aproven ability to write compelling,accurate, and on-brand copy. A keen eye for detail, grammar, and tone of voice isa must.

• Curiosityaround AI & Tech: familiarity with AI tools, or experience in building custom AI agents, is highly beneficial (though training will be provided if not).

• Strongcoordinator: excellent organisational skills, with a creative mindset and the ability to multitask across different brand portfolios.

• Communication: confident collaborator, comfortable working with internal teams, client contacts, and partner agencies.

• SEO Tools: experiencewithtools like SEMrush,Ahrefs, or Google Search Console.

Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment toBe Extraordinary, investing in our employees to inspire transformational creativity. We alsoLead Optimistically,firmly believingin andChampioning Growth and Developmentfor every individual. This commitment allows WPP Media employees toleveragethe extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at thecutting edgeof marketing and advertising.

WeCreate an Open environmentbuilt on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office eventsshowcasingteam wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

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While we appreciate all applications received, only those candidates selected for an interview will be contacted.

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