Senior Product Marketing Leader — GTM & Launch Excellence

Veeqo; Swansea; On-site; GBP 70,000 - 90,000; Full time

Job summary

Veeqo is seeking a Senior Product Marketing Manager to own the end-to-end product marketing engine, shaping positioning, messaging and launch strategy that drives adoption and revenue. You will bridge Product and market, ensuring every release has a clear value prop, audience, and compelling story across all touchpoints.

You will lead cross-functional GTM planning, collaborate with Product, Marketing, Sales, Lifecycle and Design, and build scalable PMM processes to accelerate growth and

Qualifications

• Experience building, executing and scaling cross-functional marketing programs.
• Experience leading go-to-market for consumer software or hardware product launches.
• Experience using data and metrics to measure impact and determine improvements.

Responsibilities

• Own GTM planning, prioritisation and launch execution.
• Define launch goals, segments, messaging, and success metrics.
• Coordinate Product, Marketing and Sales for go-to-market.
• Lead cross-functional collaboration between Product, Sales, Lifecycle and Design.
• Drive adoption, usage and revenue impact through launches.
• Build scalable PMM processes and post-launch measurement.

Skills

Cross-functional marketing

Go-to-market leadership

Data-driven impact

Tools

SQL

Job description

Veeqo is seeking a Senior Product Marketing Manager to own the end-to-end product marketing engine, shaping positioning, messaging and launch strategy that drives adoption and revenue. You will bridge Product and market, ensuring every release has a clear value prop, audience, and compelling story across all touchpoints.

You will lead cross-functional GTM planning, collaborate with Product, Marketing, Sales, Lifecycle and Design, and build scalable PMM processes to accelerate growth and