Senior Product Designer

BrightLocal ??; Brighton; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A leading company in Local SEO, BrightLocal, is seeking a Senior Product Designer to enhance their design system and user experience. This full-time role involves strategic research, collaboration with cross-functional teams, and ownership of design projects. The ideal candidate will have a strong portfolio, 5+ years of experience, and a user-first mindset, contributing to impactful design solutions in a hybrid working environment.

Benefits

Bonus: Up to 20% annually

Hybrid Working - 2 days in office, 3 from home

25 days holiday + bank holidays + birthday off

Vitality Healthcare

£1000 personal learning budget

Qualifications

• 5+ years of experience in product design, including senior roles.
• Strong portfolio showing complex product work.
• Experience with web-based SaaS products.

Responsibilities

• Lead strategic research and design initiatives.
• Collaborate with engineers to ensure design intent.
• Track performance of designs and share learnings.

Skills

Design Skills

User Research

Data Analysis

Collaboration

Education

5+ years of experience in product design

Strong portfolio of product work

Tools

Figma

Job description

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Direct message the job poster from BrightLocal

Talent Acquisition Lead @ BrightLocal | SAAS | Scale-up/Start-up Specialist

BrightLocal is a leading platform that empowers businesses to boost their online visibility through effective local SEO solutions. We are committed to delivering intuitive, high-quality, and cohesive design experiences to our users. Our Product

Design team is pivotal in building and maintaining a design system that ensures consistency and scalability across our platform.

We are seeking a highly skilled Senior Product Designer to join our Product Design team on a full-time basis. In this role, you will collaborate with Product Managers and stakeholders to identify high-value opportunities through strategic Design and user Research. You will lead Discovery and Design initiatives within our delivery framework and work closely with front end engineers to ensure design requirements are fulfilled.

It will be your role to bring together desired business outcomes and user needs to identify solutions and design experiences with the highest chance of success.

Key Responsibilities:

• Strategic Research, Analysis and Design. You’ll shape Product Strategy by exploring the problems that matter most — running user research, digging into the data, and using design thinking to spot the biggest opportunities for impact.
• Solution Discovery. You’ll lead discovery for the problem spaces your squad is tackling — facilitating the design process, defining what success looks like for users, and helping your team choose the right solutions to move forward with.
• Product Design. You’ll take ownership of your designs from start to finish — creating all the assets and flows needed to bring an experience to life. You’ll make sure everything is clear, complete, and ready for engineers to build.
• Engineering Support. You’ll work side-by-side with engineers throughout the process — asking questions early, collaborating often, and staying involved during sprints to make sure what we ship reflects the design intent.
• Impact & Learnings. You’ll partner with your Product Manager to track how well your work is performing in the real world — and share what you learn, so the team (and business) keeps getting smarter over time.

You’ll need to have:

• Strong design skills, end to end. You know how to take a problem and turn it into simple, beautiful, effective solutions — from UX flows to polished UI. You’re thoughtful with details and confident working independently.
• A user-first mindset. You ask the right questions, run your own research, and know how to connect what users need with what the business is trying to achieve.
• Comfort with data, product, and outcomes. You use data to guide your thinking, measure impact, and make decisions. You understand how our product fits into the bigger picture — and you care about the results your work delivers.
• Team spirit and resilience. You keep things moving, even when things get unclear or messy. You give and receive feedback well, stay constructive under pressure, and help others do the same.

Qualifications:

• 5+ years of experience in product design, including time spent in senior or lead roles.
• A strong portfolio showing complex, end-to-end product work — not just final UIs, but how you got there.
• Experience designing for web-based SaaS products, ideally in a B2B context.
• Worked in cross-functional teams, alongside Product Managers, Engineers, and Researchers.
• Experience running user research and data-informed decision making.
• Fluency in Figma—rom building prototypes to maintaining components and collaborating in shared files.
• Hands-on experience with design systems — either helping to build one or working within a mature system, with a solid grasp of tokens, variants, and component libraries.

Nice-to-Have:

• Collaboration Tools: Experience with the Chromatic platform for UI approval, UI testing at component-level and visual regression testing.
• Industry Experience: Familiarity with the SEO industry and/or experience with SaaS platforms.
• Theme Variations: Experience with implementing or considering light and dark theme variations in design systems.

What you get in return

• Bonus: Upto 20% annually
• Hybrid Working - 2 days from our central Brighton office and 3 from home
• Holiday: 25 days + bank holidays + your birthday off!
• Healthcare: Vitality Healthcare
• Learning & Development: £1000 per annum personal learning budget + other development

Who we are

Founded in 2009, BrightLocal has grown into a powerhouse name in the world of Local SEO and digital marketing. We provide invaluable insights and custom fit services to both big and small brands alike. Enabling businesses to understand, develop, and utilise their Local strategies to help them grow.

We live and breathe everything Google and search engine. We have a very welcoming and talented team we are really proud of, we are protective of our company values and want our teams to love coming to work.

In office entertainment includes things like: table tennis, foosball, consoles, food & drink.

Headquartered in central Brighton, we have a plethora of tempting lunch choices and convenient transport connections right on our doorstep.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Design and Product Management

• Industries

  Advertising Services and Marketing Services

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