Senior Principal Campaign Manager

Procore Technologies; City Of London; Hybrid; GBP 87,000 - 120,000; Full time

Job summary

A leading software company in the UK seeks a Campaign Manager to join their Europe Marketing team. This role will drive integrated campaigns aimed at generating qualified leads and enhancing revenue growth. The ideal candidate will have 7+ years of SaaS/B2B marketing experience and expertise in campaign execution and analytics. A strong strategic thinker and collaborator, you will lead cross-functional teams to achieve business goals, while benefiting from competitive pay and a supportive work environment.

Benefits

Private medical insurance

Company pension plan

25 days paid holidays

Employee learning and development programmes

Qualifications

• 7+ years of SaaS/B2B/high-tech marketing experience.
• Proven ability to manage integrated campaigns.
• Exceptional attention to detail with strong organizational skills.

Responsibilities

• Own the integrated campaign strategy for Europe.
• Define measurable campaign goals to drive revenue growth.
• Measure and optimize campaign performance using analytics tools.

Skills

Strategic thinking

Campaign execution

Marketing analytics

Cross-functional teamwork

Communication

Education

Bachelor’s degree or equivalent work experience

Tools

Salesforce

Marketo

Tableau

Adobe Analytics

Job description

Do you have a passion for creating campaigns that take audiences on a journey from awareness to advocacy? Can you skillfully balance building awareness with driving demand generation to create a predictable pipeline? Are you a strategic thinker with a bias‑for‑action to grow a start‑up within a larger organisation? If so, Procore wants to hear from you.

We’re looking for a Campaign Manager to join our Europe Marketing team to support our growth in the region. You’ll play a leading role in the Campaign strategy and execution, working closely with the Europe Growth and Integrated Marketing team, regional sales teams, portfolio strategy and global marketing teams to develop campaigns that drive qualified pipeline.

You’ll operate confidently within a highly matrixed organisation to build and execute truly integrated campaigns. Success in this role depends on your ability to connect teams, align priorities and translate cross‑functional inputs into a unified campaign plan.

This role reports to the Director, Campaign Management, Europe and will be a hybrid role, either London or Dublin based. We’re looking for someone to join us immediately.

What you’ll do:

• Own the end‑to‑end integrated campaign strategy for Europe, from audience insight and positioning through to execution, measurement, and optimisation, ensuring all programmes align to regional and global business priorities.

• Define and set measurable campaign goals that directly ladder to pipeline creation, opportunity influence, and revenue growth across multiple market segments and countries.

• Translate GTM priorities from Product, Brand and Sales into integrated campaign plans, driving clarity, accountability and execution across all teams involved.

• Lead cross‑functional campaign planning within a matrix organisation, influencing senior stakeholders in Sales, Product Marketing, Partner teams, and the Global Integrated Marketing team to secure alignment and resources.

• Work closely with regional and global stakeholders to maintain message consistency, creative alignment and operational standards across all markets.

• Measure and optimise campaign performance across channels using advanced analytics tools (Tableau, Adobe Analytics, Demandbase), taking ownership of reporting and insight generation to inform future strategy.

• Direct creative and content development with internal teams, agencies, and third‑party producers, ensuring messaging resonates across diverse European markets.

• Work with internal and external creative and web production teams to create campaign assets

• Collaborate with the marketing team to plan and control multi‑channel budgets across digital, ABM, events, and third‑party partnerships, making strategic allocation decisions to maximise ROI and pipeline impact.

• Assess and select new channels, partners, and innovations to keep campaigns competitive and differentiated, proactively identifying opportunities for expansion and growth.

• Design and direct email marketing and lead nurturing campaigns, ensuring they align with the broader strategic objectives.

• Act as a subject‑matter expert for campaign best practice, mentoring and guiding other marketing team members to raise the overall capability within the region.

What we’re looking for:

• Bachelor’s degree is preferred or equivalent work experience

• 7+ years of experience of SaaS/B2B/high‑tech marketing experience

• A strategic thinker who can connect long‑term business goals to impactful campaign execution

• Proven experience delivering campaigns in a complex, matrixed environment—ideally across global or multi‑regional teams with multiple stakeholders.

• Able to work independently and take ownership of priorities, while seeking guidance from the Director where needed

• Exceptional attention to detail, ensuring accuracy and quality in every aspect of campaign planning and delivery

• Demonstrated ability to lead and work in teams and with agencies

• Strong communication and collaboration skills across various mediums

• Proven success creating and executing integrated marketing campaigns using tactics that include web, direct mail, webinars, digital advertising, PPC, content, media, and social media.

• Familiarity with Salesforce, marketing automation tools (Marketo), engagement tools (Demandbase or 6Sense), tracking and analytics tools (Tableau, Google Analytics, Adobe Analytics) to assess campaign effectiveness and project management tools (Workfront)

• Knowledge of the B2B purchase process and how to identify opportunities to create demand and accelerate opportunities

• Critical thinker, extremely hands‑on, and highly organised

• Proficiency in an additional European language, like French or Spanish, would be an asset, though not a requirement.

Additional Information

Base Pay Range £87,200 - £119,900. Eligible for Bonus Incentive Compensation. Eligible for Equity Compensation. Procore is committed to offering competitive, fair, and commensurate compensation, and has provided an estimated pay range for this role. Actual compensation will be based on a candidate’s job‑related skills, experience, education or training, and location.

Perks & Benefits

You are a person with dreams, goals, and ambitions—both personally and professionally. That's why we believe in providing benefits that not only match our Procore values (Openness, Optimism, and Ownership) but enhance the lives of our team members. Here are just a few of our benefit offerings:

• Health:

  • Private medical insurance for yourself and immediate family with no excess payments

  • Life and income protection insurance

  • Quarterly wellness stipend

• Wealth:

  • Company pension plan

  • Employee stock purchase plan

• Leisure: 25 days of paid holidays per year (in addition to public and company holidays)

• Enrichment: Employee learning and development programmes, and friends and family events

About Us

Procore Technologies is building the software that builds the world. We provide cloud‑based construction management software that helps clients more efficiently build skyscrapers, hospitals, retail centers, airports, housing complexes, and more. At Procore, we have worked hard to create and maintain a culture where you can own your work and are encouraged and given resources to try new ideas. Check us out on Glassdoor to see what others are saying about working at Procore.

We are an equal‑opportunity employer and welcome builders of all backgrounds. We thrive in a dynamic and inclusive environment. We do not tolerate discrimination against candidates or employees on the basis of gender, sex, national origin, civil status, family status, sexual orientation, religion, age, disability, race, traveler community, status as a protected veteran or any other classification protected by law.

If you'd like to stay in touch and be the first to hear about new roles at Procore, join our Talent Community.

Alternative methods of applying for employment are available to individuals unable to submit an application through this site because of a disability. Contact our benefits team here to discuss reasonable accommodations.