Senior Paid Social Lead – Regulated Growth

TechBiz Global GmbH; Greater London; On-site; GBP 60,000 - 90,000; Full time

Benefits offered by this job

Competitive salary

Collaborative team culture

Team-building activities

Development opportunities

Job summary

TechBiz Global GmbH in London is seeking a Senior Paid Social specialist to own paid social strategy and execution across a portfolio of affiliate and comparison site properties. The role spans multiple brands with focus on regulated verticals to drive ROAS/ROI for commercial growth.

You will lead end-to-end campaign performance, coordinate certification/whitelisting, manage budgets across markets, and collaborate with Affiliate Network and CRM teams. London-based, in-office presence is required.

Qualifications

• 3 years’ hands-on paid social experience, specifically for affiliate or comparison site properties and in-house work.
• Experience in regulated/high‑compliance verticals with certification/whitelisting processes (Google/Meta).
• Proficient across Meta, Snapchat, X, Reddit and/or Telegram platforms.
• Comfortable managing budgets against ROAS/ROI targets across multiple markets and brands.
• Experience with retargeting and CRM/first‑party data uploads.
• London-based and able to work from our London office.

Responsibilities

• Plan, launch, and optimise paid social campaigns across Meta, Snapchat, TikTok, Reddit, X, Telegram and other platforms.
• Manage certification and whitelisting to ensure compliant campaigns in a regulated vertical.
• Own campaign performance end-to-end, including creative testing, audience strategy, bidding, and pacing against ROAS/ROI targets.
• Run structured A/B testing on creative, ad copy, and landing pages to improve conversion rates.
• Forecast and manage budgets across markets and geographies.
• Build and manage retargeting audiences with CRM/first‑party data uploads where compliant.
• Collaborate with Affiliate Network and CRM teams to align paid social with broader acquisition strategies.
• Stay updated on platform policies for regulated verticals and flag risks early.
• Leverage AI tools to streamline creative production and speed up testing cycles.

Skills

Paid social

Budget management

Data analysis

Campaign optimization

Tools

Meta Ads

Snapchat Ads

X Ads

Reddit Ads

Job description

TechBiz Global GmbH in London is seeking a Senior Paid Social specialist to own paid social strategy and execution across a portfolio of affiliate and comparison site properties. The role spans multiple brands with focus on regulated verticals to drive ROAS/ROI for commercial growth.

You will lead end-to-end campaign performance, coordinate certification/whitelisting, manage budgets across markets, and collaborate with Affiliate Network and CRM teams. London-based, in-office presence is required.