Senior Media Relations Executive

AF Selection Ltd.; Tamworth; On-site; GBP 22,000 - 37,000; Full time

Job summary

AF Selection Ltd. in Tamworth is recruiting a Senior Media Relations Executive to shape and deliver media relations across a group of businesses. You will work closely with the Group Marketing Manager, influence PR strategy, build journalist relationships and protect the organisation's reputation.

This is a fully office-based role in Tamworth. The successful candidate will have significant media relations or PR experience, strong copywriting, and the ability to develop communications plans and

Qualifications

• Significant experience in media relations, press office management or B2B PR.
• Excellent copywriting for trade media.
• Established relationships with journalists and industry publications.
• Ability to develop and deliver communications plans.
• Confident handling of media enquiries and sensitive issues.
• Strong organisational and communication skills; able to work independently.
• Proactive in finding stories to enhance brand reputation.

Responsibilities

• Shape and deliver media relations activity across a group of established businesses.
• Influence PR strategy and protect the organisation’s reputation.

Skills

Media relations

Press office management

B2B PR

Copywriting

Journalist relationships

Communications plans

Media enquiries handling

Organisational skills

Independent working

Education

PR/journalism/communications degree

Job description

Senior Media Relations Executive

Tamworth

Fully office-based | Salary: Up to £37,000

Not content, not social media. Just media relations, press office and PR.

It seems surprisingly rare to find a role where you can genuinely focus on these core elements of communications, but we’ve taken on a brilliant opportunity with a global B2B organisation.

Despite incredible growth over the last decade, this privately owned, family-run business has stayed true to its roots. The owners take real pride in being involved, knowing their people and creating a business where staff genuinely matter. Don’t worry, though — they’re not the interfering type!

This is a fully office-based role, so we appreciate it won’t appeal to everyone. But if you can see past that, you’ll find a genuinely caring, ambitious business with a great reputation and plenty to shout about.

The role

Reporting to the Group Marketing Manager, you’ll play a key role in shaping and delivering media relations activity across a group of established businesses. Working closely with the wider marketing team, you’ll have the scope to influence PR strategy, build relationships with industry media and protect and enhance the organisation’s reputation.

What we’re looking for:

You’ll be an experienced media relations or PR professional who enjoys combining strategic thinking with hands‑on delivery.

You’ll ideally bring:

• Significant experience in media relations, press office management or B2B PR.
• Excellent copywriting skills, with experience producing engaging, accurate editorial and feature content for trade media.
• Established relationships with journalists, editors and relevant industry publications.
• The ability to develop and deliver communications plans, rather than simply following a brief.
• Confidence managing media enquiries, prioritising competing demands and handling sensitive issues appropriately.
• Strong organisational and communication skills, with the ability to work independently and build relationships across a business.
• A proactive approach to finding stories and opportunities that enhance brand reputation.

Experience in the construction or electrical sectors would be useful, as would knowledge of crisis communications and reputational risk management. A relevant degree in PR, journalism or communications would be advantageous, but practical experience is key.

The opportunity

If you’re looking for a role where media relations is genuinely at the heart of what you do — rather than one small part of a much broader content or digital marketing remit — this is well worth exploring.

You’ll be joining an established, growing international business that values its people, takes pride in what it does and offers the opportunity to make a real contribution to its reputation and communications.