At WebMD, we're transforming how healthcare professionals engage with cutting‑edge medical content and solutions. As our new Senior Marketing Manager, you'll play a pivotal role in shaping the global marketing strategy for Medscape Medical Affairs - our rapidly growing division at the heart of healthcare communications. This is a fantastic opportunity for a motivated marketer with healthcare experience (agency or in‑house) who is ready to step up, take ownership, and make an impact on a global stage.
Why this role?
- High visibility & impact - Work hand‑in‑hand with senior leaders across Marketing and Sales to deliver campaigns that directly influence business growth.
- Creative & strategic freedom - From designing standout collateral to driving digital and event activations, you'll bring fresh ideas that elevate our brand and engage our audiences.
- Healthcare at the forefront - Be part of a business that partners with the world’s leading pharma companies, medical organisations, and HCP communities.
What you’ll be doing
- Bring campaigns to life - Create compelling sales collateral, tailored client decks, and impactful exhibition materials that stand out at international congresses.
- Drive digital engagement - Shape our social presence on LinkedIn, plan content calendars, and manage updates to our global corporate website.
- Empower sales with insight - Collaborate with internal teams to gather and translate member and usage data into stories that win business.
- Own budgets & delivery - Partner with US colleagues to manage the Medical Affairs marketing budget, ensuring investments deliver measurable results.
- Collaborate across the business - Act as the marketing connector between leadership, sales teams, and wider stakeholders to ensure activity is aligned, strategic, and effective.
Qualifications
- 3-4 years’ marketing experience - ideally within healthcare, medical communications, or a similar regulated industry.
- Strong creative and executional skills - confident in PowerPoint, Office Suite, with bonus points for Pardot, WordPress, Canva, or InDesign.
- A relationship‑builder - able to work cross‑functionally and influence senior stakeholders.
- Exceptional communicator - with excellent written and verbal skills; fluency in additional languages (French, German, Spanish) is a plus.
- Proactive, detail‑driven, and adaptable - you thrive in fast‑paced environments and love turning ideas into action.