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A leading company in real estate is seeking a Senior Marketing Manager to enhance brand recognition across the EMEA region. This role involves managing international marketing strategies, leading a team, and collaborating with senior stakeholders to drive impactful campaigns. The ideal candidate will have extensive marketing experience and a passion for data-driven results.
Senior Marketing Manager - Int'l - 1 year FTC page is loaded
Who are we
At Knight Frank, we work responsibly in partnership to enhance people’s lives and environments. Founded in 1896 and headquartered in London, UK, Knight Frank is one of the world's leading independent real estate consultancies. After 128 years we are now located in over 50 Territories, 740+ Offices, 27,000+ People, with 1 Global Network.
At the heart of all we do are our Clients. A relationship built on trust is vital. As trusted partners in property, we act with integrity and care, understanding our clients’ unique needs and consistently thinking about the bigger picture to provide personalised, clear and considered advice across all areas of property. Through our deep understanding of key markets and sectors – both emerging and established – we are dedicated to meeting and exceeding their property goals.
A true partnership is a balanced one, and our People are passionate about, and committed to, making our business inclusive and diverse. We give every individual the space and opportunity to perform at their best and be recognised for the immense value they bring. We empower everyone to have autonomy in their role and encourage them to use their voice in how we can make a positive impact as a firm and shape the future of real estate, the built environment and the impact on the communities we serve. Our collaborative and engaged teams provide excellent and dedicated client service. In our workplace, opinions are respected, everyone is invited to contribute to the success of our business and innovation, and new ideas are celebrated.
In 2021 we celebrated our 125th anniversary and set out Our Desired Future, cemented in three pillars: People Potential, Client Centricity and always Creating our Future, together. Learn more about what sets us apart here .
About The Role
Leading the International marketing team at our Headquarters in Baker Street and reporting to the Group Head of Marketing, Communications and Digital, the Senior International Marketing Manager will be responsible for owning the brand and enhancing market recognition across the EMEA region, acting as a strategic head with a hands-on approach.
This role requires excellent senior stakeholder management and project management skills, the ability to collaborate with people, lead a team and bring people from multiple countries together to align to a common vision and a strong ‘client first’ focus. The successful candidate will be experienced with driving quality leads on an international scale.
Responsibilities
Manage, develop and deliver marketing strategies for key areas of the business, while ensuring wider commercial and residential marketing activity is leveraged
Work with the Managing Director of Europe, Head of International Residential and the Managing Director or Middle East and Africa to align marketing objectives and ensure key campaigns are leveraged and localised across the EMEA network
Raise market profile and salience through brand consistency and brilliant execution at international property events
Lead a team to drive compelling campaigns, develop strong marketing strategies and design effective cross-channel plans based on market trends and in line with strategic objectives
Build strong relationships with Commercial and Residential EMEA Proprietary Partners, Country Heads and other marketing team members to ensure the team are delivering best in class brand related activity
Work collaboratively across the wider marketing and communications leadership team globally, ensuring engagement with channel experts from PR, research, digital, content, internal communications, creative services and marketing operations
Oversee the International marketing team’s work with creative services and external creative agencies, ensuring effective briefing and delivery of items on time and on budget
Upskill the local EMEA marketing network
Present strategies, plans and results to senior stakeholders, identify impact, areas of success and optimisation for future planning and delivery
Strong budget and project management focus
Lead global projects and campaigns
Manage a team of four people
Professional Experience and Personal Skills
Marketing qualification and/or eight years’ marketing experience preferred
A senior strategic marketer who has a track record of successfully driving marketing strategy internationally
A strong leader with experience managing and/or working with international teams
Excellent stakeholder management, listening and influencing skills
Experience of using the entire marketing mix to deliver high-impact campaigns and results
A passion for data, organisation, project management and managing teams
Demonstrable experience in overseeing the management of creative and media agencies
Excellent copywriting, proof-reading skills and an exceptional eye for detail
Confident and articulate; ability to listen, communicate with and present to people at all levels of the organisation
Flexible, adaptable and collaborative; able to work with people from a variety of countries
Experience working across multiple regions is desirable
Highly pro-active and a strong sense of self-motivation
Competitive salary
Please note: this is a Direct Search led by Knight Frank. Applications from recruitment agencies will not be accepted nor will fees be paid for unsolicited CVs, even if provided by PSL agencies.
Your trusted partners in property.
We work responsibly in partnership to enhance people’s lives and environments.
Founded in 1896 and headquartered in London, UK, Knight Frank is one of the world's leading independent real estate consultancies.