Senior Marketing Manager/ Head of Marketing, Adult Trade (Interim)

Bonnier Books; Camden Town; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading publishing house in Camden Town is seeking a Senior Marketer to deliver outstanding marketing campaigns for their literary works. You will lead a team, collaborate with various departments, and manage stakeholder communications. The ideal candidate will have over 5 years of experience in marketing, particularly in literary fiction, and demonstrate exceptional communication and organization skills. This role offers generous benefits including private health insurance and flexible working options.

Benefits

Private health insurance

Holiday purchase scheme

Contributory pension scheme

Company-funded gym membership

Flexible working options

Qualifications

• More than five years' experience of delivering effective marketing campaigns for literary and reading group fiction and nonfiction.
• Management experience and ability to manage budgets.
• Proven skills in data analysis for audience targeting.
• Strong understanding of market trends, especially in contemporary fiction.
• Experience in delivering impactful content creatively.

Responsibilities

• Devise and deliver consumer-focused marketing campaigns to a high standard.
• Collaborate with internal departments to achieve sales targets.
• Manage line reports, setting clear goals for their development.
• Lead communication strategies with stakeholders.

Skills

Exceptional communication skills

Project management

Stakeholder relationship management

Creative content delivery

Budget management

Job description

Responsibilities

• Devise, implement and deliver best in class consumer‑focused marketing campaigns – including strategy, planning, execution and reporting – to a consistently high level
• Delivers multi‑channel marketing campaigns, exercising expertise across digital/social, outdoor and budget planning
• Deliver marketing campaigns that meet broader business targets and achieve the best return on investment for the business
• Contributes to author growth strategies including market positioning, marketing and promotional copy and identifying avenues for market growth
• Leads on effective and timely communications with stakeholders, both internal and external, on marketing strategy and marketing plans
• Works collaboratively across departments – particularly with Sales, Publicity and Editorial and International – to set effective marketing strategy that are geared towards meeting sales targets and delivering growth
• Manages 2+ line reports, setting clear goals for their development and supporting and mentoring them to deliver on their objectives
• Contributes to driving positive change, share learnings and upskilling others in the Marketing Team. Contributes to identifying opportunities for innovation and growth across the business.

Candidate Profile

We're looking for a senior marketer who can thrive in a fast‑paced environment as a team player, with exceptional communication and organisation skills and the ability to deliver best in class consumer marketing campaigns. You'll be a vital part of our team, managing author and agent communications seamlessly and bringing new ideas and ways of thinking to the teams you work with. You'll have excellent relationships with bookshops and be a real advocate for creating word of mouth sensations.

Experience: More than five years' experience of delivering effective marketing campaigns for literary and reading group fiction and nonfiction. Management experience. A proactive project manager who brings teams together, forwards plans across the year and delivers to deadlines. Experience successfully managing budgets. Exceptional communication skills, presentation and stakeholder relationship management skills. A confident senior voice who is immersed in the contemporary fiction and literary market. Experience in delivering impactful content and creative that tells a story. Understanding of how to analyse audience data and apply learnings. Up to date with market trends including paid media market. A team player. Confident mentor offering support and sharing expertise with the team.

Benefits

• Private health insurance
• Holiday purchase scheme
• Contributory pension scheme
• 28 days holiday plus bank holidays
• Lively social committee hosting regular events
• Group Life cover – including 24‑hour GP service
• Company‑funded gym membership for all trade staff
• Comprehensive staff training and mentorship programmes
• Flexible working and flexible hours from day one of employment
• Additional holiday allowance accrued for long service – and a full bonus week of holiday to celebrate your 10th year at BBUK
• Enhanced family leave – with equal six months' paid leave for all new parents
• Employee assistance programme available to all employees and their families
• Dedicated volunteering hours each year to support charities promoting literacy and reading for pleasure
• Cycle to work scheme with bike storage and changing facilities on‑site at our London HQ
• Wellbeing programme and daily benefits such as fresh fruit and porridge in the office