Senior Marketing Executive

Acorn by Synergie; England; On-site; GBP 80,000 - 100,000; Full time

Job summary

A leading recruitment agency is seeking a creative and driven Senior Marketing Executive to join a local housebuilder in the Forest of Dean. This role involves developing digital marketing strategies, managing campaigns, and ensuring brand consistency. The ideal candidate has proven digital marketing experience, particularly in property or construction, and excellent communication skills. A competitive salary and a supportive team environment are offered.

Benefits

Competitive salary

Modern offices

Pension scheme

33 days annual leave (including bank holidays)

Qualifications

• Proven experience in a digital marketing role, ideally within property, construction, or a related sector.
• Strong working knowledge of social media management, SEO, and PPC.
• Experience managing WordPress websites and content creation.

Responsibilities

• Develop and deliver the digital marketing strategy.
• Manage website content and performance, including SEO.
• Oversee campaigns from concept to delivery, managing timelines and budgets.

Skills

Digital marketing experience

Social media management

SEO

PPC

Google Analytics

Project management

Content creation

Tools

WordPress

Adobe Creative Suite

Canva

Job description

Senior Marketing Executive

Forest of Dean Competitive Salary (DOE) Full-Time Permanent

Acorn by Synergie is seeking a creative and driven Senior Marketing Executive to join our client, a respected housebuilder based in the Forest of Dean.

This is a fantastic opportunity to play a pivotal role in developing and delivering digital campaigns that enhance brand presence, attract new homebuyers, and showcase high-quality housing developments. You'll be joining a family‑led business with strong local roots and ambition, where your work will make a visible impact.

Key Duties

Digital Marketing and Content Creation

• Develop and deliver the digital marketing strategy, ensuring alignment with wider group objectives.
• Plan and implement paid advertising campaigns (Google Ads, Meta, etc.) to drive leads and increase brand awareness.
• Manage website content and performance, including SEO, user experience, and analytics.
• Coordinate email marketing campaigns for new developments, show home launches, and promotions.
• Create engaging copy and visuals for digital campaigns, collaborating with internal and external creative teams.

Campaign Management and Reporting

• Oversee campaigns from concept to delivery, managing timelines, budgets, and performance.
• Use analytics tools (Google Analytics, Meta Insights, HouseBuilder Pro) to monitor performance and ROI.
• Report regularly on KPIs and insights to support strategic decisions.

Brand Development

• Ensure brand consistency across all digital and offline channels.
• Collaborate with Sales to create marketing materials for launches and on‑site activity.
• Support community engagement and CSR campaigns that reflect company values.

Requirements

Essential Skills and Experience

• Proven experience in a digital marketing role, ideally within property, construction, or a related sector.
• Strong working knowledge of social media management, SEO, PPC, and Google Analytics.
• Experience managing WordPress websites and working with developers.
• Confident in creating and editing digital content including visuals, short videos, and campaign copy.
• Excellent written and verbal communication skills with a strong eye for detail.
• Highly organised with strong project management skills.

Desirable

• Understanding of homebuyer journeys, lead generation, and property marketing.
• Familiarity with Adobe Creative Suite or Canva.

What We Offer

• Competitive salary depending on experience.
• Opportunity to shape and grow a leading local housebuilder's brand.
• Supportive and collaborative team environment.
• Modern offices and strong community ethos.
• Pension scheme and 33 days annual leave (including bank holidays).

Interested?

Apply now to join a respected housebuilder as a Senior Marketing Executive and take the next step in your marketing career.

Acorn by Synergie acts as an employment agency for permanent recruitment.