Senior Marketing Data Analyst

Talent Octopusventures; City Of London; On-site; GBP 70,000 - 110,000; Full time

Benefits offered by this job

Generous holiday allowance

Health screening

Wellbeing programs

Life Assurance

Pension scheme

Share option scheme (Save As You Earn)

Travel season ticket loan

Electric Vehicle Scheme

Dental Insurance

Parental leave

Employee Assistance Programme

Job summary

LexisNexis Risk Solutions in the United Kingdom is seeking an analytics lead to uncover insights across the customer lifecycle and drive growth. You will translate data into clear recommendations and partner with Marketing, Data, and Ops to influence decisions.

You will design executive dashboards, oversee KPI frameworks, and mentor analysts to embed a data-driven culture across the business, ensuring GDPR-compliant data handling and robust measurement practices.

Qualifications

• Advanced SQL and strong experience with analytics tools, statistical methods, and enterprise dashboards.
• Expertise in A/B & MVT testing, attribution models, lifecycle metrics, and causal analysis.
• Experience with CDPs, journey orchestration, segmentation, and identity/data privacy practices.
• Strong skills in data visualisation tools (e.g., Power BI, Tableau, Oracle Analytics) and advanced Excel.
• Proven ability to convert complex data into clear, actionable insights for senior stakeholders.
• Solid understanding of data governance, quality, and GDPR-compliant data handling.
• Commercial mindset with experience influencing decisions in complex/global environments.
• Excellent communication and storytelling skills with focus on measurable business impact.

Responsibilities

• Lead multi-source analysis across acquisition, engagement, retention, and lifecycle to identify growth drivers and trends.
• Design and maintain executive dashboards and KPI frameworks; automate reporting and performance narratives.
• Diagnose journey performance (triggers, paths, drop-offs, fatigue) and recommend optimisation actions.
• Partner with MarTech, Data Engineering, and Ops to ensure scalable, high-quality data and governance.
• Translate analytics into clear commercial recommendations influencing campaigns and investment decisions.
• Set and embed best practices in measurement, experimentation, and KPI design.
• Mentor analysts and promote a data-driven culture across the marketing function.
• Support strategic planning through insight-led portfolio and customer-value growth recommendations.

Skills

Advanced SQL

Analytics tools

Statistical methods

Enterprise dashboards

A/B testing

MVT testing

CDP experience

Journey orchestration

Data visualization

Power BI

Tools

Power BI

Tableau

Oracle Analytics

Excel

Job description

About the Business

LexisNexis® Risk Solutions provides customers with solutions and decision tools that combine public and industry specific content with advanced technology and analytics to assist them in evaluating and predicting risk and enhancing operational efficiency. We use the power of data and advanced analytics to help our customers make better, timelier decisions. By bringing clarity to information, we ultimately help make communities safer, insurance rates more accurate, commerce more transparent, business decisions easier and processes more efficient. You can learn more about LexisNexis Risk at https://risk.lexisnexis.com./

About the team

You will be part of a team that focuses on delivering measurable impact through analysis, experimentation, and strategic insight.

About the Role

In this role, you will lead advanced analytics to uncover insights across the customer lifecycle and support business growth. You will translate data into clear recommendations, partner across teams, and help drive a culture of data-informed decision making.

Responsibilities

• Lead multi-source analysis across acquisition, engagement, retention, and lifecycle to identify growth drivers and trends
• Design and maintain executive dashboards and KPI frameworks; automate reporting and performance narratives
• Diagnose journey performance (triggers, paths, drop-offs, fatigue) and recommend optimisation actions
• Partner with MarTech, Data Engineering, and Ops to ensure scalable, high-quality data and governance
• Translate analytics into clear commercial recommendations influencing campaigns and investment decisions
• Set and embed best practices in measurement, experimentation, and KPI design
• Mentor analysts and promote a data-driven culture across the marketing function
• Support strategic planning through insight-led portfolio and customer-value growth recommendations

Requirements

• Advanced SQL and strong experience with analytics tools, statistical methods, and enterprise dashboards
• Expertise in A/B & MVT testing, attribution models, lifecycle metrics, and causal analysis
• Experience with CDPs, journey orchestration, segmentation, and identity/data privacy practices
• Strong skills in data visualisation tools (e.g., Power BI, Tableau, Oracle Analytics) and advanced Excel
• Proven ability to convert complex data into clear, actionable insights for senior stakeholders
• Solid understanding of data governance, quality, and GDPR-compliant data handling
• Commercial mindset with experience influencing decisions in complex/global environments
• Excellent communication and storytelling skills with focus on measurable business impact

Learn more about the LexisNexis Risk team and how we work here

Working for you: We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:

• Generous holiday allowance with the option to buy additional days
• Health screening, eye care vouchers and private medical benefits
• Wellbeing programs
• Life Assurance
• Access to a competitive contributory pension scheme
• Save As You Earn share option scheme
• Travel Season ticket loan
• Electric Vehicle Scheme
• Optional Dental Insurance
• Maternity, paternity and shared parental leave
• Employee Assistance Programme
• Access to emergency care for both the elderly and children
• RECARES days, giving you time to support the charities and causes that matter to you
• Access to employee resource groups with dedicated time to volunteer
• Access to extensive learning and development resources
• Access to employee discounts scheme via Perks at Work

We know your well-being and happiness are key to a long and successful career. We are delighted to offer country specific benefits.

We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, colour, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.

USA Job Seekers: EEO Know Your Rights.