Senior Marketing & Business Development Manager

DWF; Manchester; Presencial; GBP 70.000 - 95.000; Jornada completa

Descripción de la vacante

DWF in Manchester seeks a Senior Marketing and Business Development Manager to drive growth across Commercial Services. You will partner with senior leaders and international teams to translate strategic priorities into focused, commercially driven business development and marketing activity.

You will help identify new opportunities, grow client relationships and develop campaigns that strengthen our market position and generate measurable results.

Formación

• Significant experience in a senior business development, marketing or combined BD and marketing role within a professional services environment.
• Strong track record of translating strategic priorities into growth plans.
• Proven ability to identify, develop and convert commercial opportunities.
• Experience managing client relationships and account planning.

Responsabilidades

• Develop and deliver business development and marketing plans to drive growth for Commercial Services.
• Partner with senior leaders and international teams to identify growth opportunities.
• Identify opportunities to win new clients and expand relationships.
• Advise Client Relationship Partners and account teams on client planning and delivery.
• Turn client and market insights into targeted campaigns with measurable impact.
• Collaborate with Brand, Communications and Digital teams to coordinate activity.
• Support practice business planning and budgeting, advising on priorities and investment.
• Represent DWF at external events to raise the firm's profile.
• Measure commercial impact: opportunities, revenue, client engagement and ROI.
• Lead and develop team members to high performance.
• Contribute to wider strategic projects within Marketing and BD.

Conocimientos

Marketing leadership

Business development

Strategic planning

Client relationship management

CRM data analysis

Stakeholder management

Cross-border collaboration

Campaign development

Analytics & ROI measurement

Herramientas

CRM systems

Descripción del empleo

Why join us?

This is an exciting opportunity for an experienced Marketing and Business Development professional to play a key role in driving growth across DWF's Commercial Services practices.

As Senior Marketing and Business Development Manager, you'll partner with senior business leaders and specialists across our global network to turn strategic priorities into focused, commercially driven business development and marketing activity. You'll help identify new opportunities, grow existing client relationships and develop campaigns that strengthen our market position and generate measurable results.

You'll also act as a trusted adviser to a portfolio of Priority Clients, working closely with relationship partners and account teams to uncover opportunities, strengthen relationships and increase the breadth of services we provide.

With exposure to senior leadership, international teams and some of our most important client relationships, this is a role where you'll have real scope to influence our growth agenda.

Responsibilities

• Developing and delivering business development and marketing plans that support the growth ambitions of our Commercial Services practices.
• Partnering with senior practice leaders and international teams to identify and pursue new growth opportunities.
• Identifying opportunities to win new clients, expand existing relationships and increase the range of services delivered to priority clients.
• Acting as a trusted adviser to Client Relationship Partners and account teams, supporting effective client planning and delivery.
• Turning client and market insight into targeted campaigns that create meaningful business development opportunities.
• Working with Brand, Communications and Digital colleagues to deliver coordinated activity across multiple channels.
• Supporting practice business planning and budgeting, advising senior stakeholders on priorities and investment.
• Representing DWF at relevant external events and helping raise the profile of our expertise.
• Measuring the commercial impact of activity, including opportunities generated, revenue influenced, client engagement and return on investment.
• Managing and developing team members, creating clear expectations and supporting high performance.
• Contributing to wider strategic projects across the Marketing and Business Development function.

What will help you succeed in this role?

Essential

• Significant experience in a senior business development, marketing or combined BD and marketing role within a professional services environment.
• A strong track record of working with senior partners or business leaders to translate strategic priorities into practical growth plans.
• Demonstrable experience of identifying, developing and converting commercial and revenue opportunities.
• Strong experience of client relationship management, account planning and developing existing client relationships.
• Commercially focused, with the ability to understand client and market issues and translate them into effective business development activity.
• Strong stakeholder management and influencing skills, with the confidence to advise and challenge senior leaders.
• Experience using CRM systems and data to inform business development activity and decision-making.
• The ability to manage multiple priorities and operate effectively and independently within a complex organisation.
• Strong communication, collaboration and relationship-building skills.
• A proactive, commercially minded approach with a strong focus on delivering measurable results.

Desirable

• Experience working within legal services or another complex, international professional services business.
• Experience supporting a practice group, sector or comparable commercial business area.
• Experience supporting or managing strategic or priority client relationships.
• Experience working across international markets and collaborating with teams across multiple jurisdictions.
• Experience using AI tools to improve business development insight, targeting or effectiveness.
• Previous experience managing, mentoring or developing team members.

What we offer?

We are committed to ensuring that each member of our team feels valued and duly rewarded during their time at DWF.

We are an equal opportunities employer that celebrates diversity and we are committed to creating an inclusive environment for all. We aim to create a positive experience for all candidates and offer any adjustments or additional support needed. If you're excited about the opportunity but your experience doesn't align perfectly with all the requirements, please apply anyway. You may be the right candidate for the role or others across the wider team.

About us

DWF is a leading global provider of integrated legal and business services. We empower people to be themselves within an inclusive and supportive environment, enabling everyone to achieve their full potential in line with their abilities and career aspirations.