Senior Marketing Associate

Informa PLC; Greater London; On-site; GBP 25,000 - 35,000; Full time

Job summary

A global information services company based in Greater London seeks a Marketing Coordinator. The role involves executing marketing campaigns, managing materials, and using analytics to improve targeting. Ideal candidates will have 1-2 years' marketing experience and knowledge of CMS and analytics tools. Enjoy a supportive workplace with generous leave and personal benefits.

Benefits

25 days annual leave

Company funded private medical cover

Career development opportunities

Volunteer days with charity match funding

ShareMatch scheme

Qualifications

• 1-2 years' experience in a marketing role.
• Familiarity with content management systems.
• Understanding of audience targeting concepts.

Responsibilities

• Execute comprehensive marketing plans and campaigns.
• Coordinate with teams on content strategies.
• Manage marketing materials and ensure timely delivery.
• Use data to optimize campaign performance.

Skills

Marketing experience

Analytical skills

Attention to detail

Creative mindset

Basic knowledge of marketing automation

Tools

CMS platforms

Eloqua

Analytics tools

Job description

This role is based in our 240 Blackfriars London office.

Responsibilities

• Execute comprehensive marketing plans and campaigns across various channels (digital and offline).
• Coordinate with creative and related teams to implement content strategies that engage audiences.
• Manage marketing materials and ensure timely delivery within budget.
• Use data and analytics to optimize targeting, segmentation and performance of campaigns.
• Build and maintain long-term relationships with partners, media, and content providers.
• Oversee multi-channel marketing execution, including digital advertising, PPC, SEO, email marketing, and social media.
• Track campaign performance, providing insights and recommendations for continuous improvement.
• Ensure that all campaigns align with acquisition, engagement, retention, and brand awareness goals.

Qualifications

• 1-2 years' experience in a marketing role
• Familiarity with CMS platforms and basic analytics tools
• Creative mindset with attention to detail
• Basic knowledge of marketing automation platforms
• Understanding of audience targeting concepts
• Experience of Eloqua is ideal, but not essential

We work hard to make sure life at Informa is rewarding, supportive and enjoyable for everyone. Here's some of what you can expect when you join us.

Benefits

• Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks.
• Broader impact: take up to four days per year to volunteer, with charity match funding available too.
• Time out: 25 days annual leave, rising to 27 days after two years, plus a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year.
• Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it's time for the next step, we encourage and support internal job moves.
• A flexible range of personal benefits to choose from, plus company funded private medical cover.
• A ShareMatch scheme that allows you to become an Informa shareholder with free matching shares.
• Strong wellbeing support through EAP assistance, mental health first aiders, a healthy living subsidy, access to health apps and more.
• Recognition for great work, with global awards and kudos programmes.
• As an international company, the chance to collaborate and meet with teams around the world.

We're not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most - although not all - of the skills and experience listed, we welcome your application. If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch.