Senior Marketing Advisor

Blue Legal; City Of London; On-site; GBP 40,000 - 60,000; Full time

Job summary

A prominent recruitment agency in London is seeking an experienced marketing professional to execute the marketing strategy for their audit stream. In this role, you will analyze marketing campaigns, work closely with senior managers, and manage various events. Candidates with experience in the legal or professional services sector are preferred.

Qualifications

• Previous experience in Legal / Professional services is required.
• Strong understanding of digital marketing activities, email marketing, and social media management.

Responsibilities

• Support delivery of marketing campaigns and analyze ROI.
• Assist in developing the communications plan with stakeholders.
• Utilize the firm's CRM system for marketing activity management.

Skills

Experience in Legal / Professional services

Understanding of marketing tactics

Strong digital marketing skills

Experience with CMS for marketing data

Job description

Our client, one of the world’s leading Accountancy firms, are looking for a marketing professional to assist with the execution of the marketing and business development strategy for the firm’s audit stream. This role involves contributing to the creation and delivery and the marketing plan for the firm’s largest service line, working closely with the Head of Marketing and Audit Marketing Manager. A fantastic opportunity for an experienced professional looking to take on additional responsibility.

The Responsibilities:

• Provide support with the delivery of marketing campaigns, analysing ROI and following up on BD using appropriate marketing channels.
• Assist with the development of the communications plan, working closely with the Marketing Manager and key stakeholders, reporting on success and suggesting improvements.
• Utilise all available tools, obtaining specialist support and advice where necessary
• Ensuring content is updated for the firm’s intranet and website, with upcoming activity, tools and credentials.
• Making best use of firm’s CRM system, maintaining lists for Marketing and BD activity and ensuring relevant follow-ups.
• Management of a number of events varying in size.

The Candidate:

• Previous experience working within Legal / Professional services.
• Understanding of marketing tactics in order to achieve business strategy and measure ROI.
• Strong understanding of digital marketing activities, email marketing and social media management.
• Experience using CMS to develop marketing data for reporting and planning.

Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm or a high profile relevant Association or Agency will be considered. We regret that our clients will not accept applications outside of these areas.

Blue Legal offers the services of an employment agency for permanent work and an employment business for temporary work.

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London

Blue Legal
70 Gracechurch St
London
EC3V 0HR
United Kingdom

0207 118 3003

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