Senior Manager, Growth Marketing

Pulse Advertising; Greater London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A dynamic marketing agency in Greater London is seeking a Senior Growth Marketing Manager. This performance-driven role involves building and executing multi-channel inbound lead generation strategies, optimizing conversion rates, and managing the marketing budget to drive revenue growth. The ideal candidate will have a minimum of 5 years’ experience in growth marketing or demand generation, particularly in B2B environments. Join a team that emphasizes innovation and meaningful advertising.

Qualifications

• 5 years in growth marketing or demand generation with proven B2B experience.
• Expertise in paid advertising such as Google Ads and LinkedIn Ads.
• Experience in managing marketing budgets with documented ROI.

Responsibilities

• Build and execute multi-channel inbound lead generation strategies.
• Optimize website conversion rates, landing pages, and funnel through A/B testing.
• Manage the marketing budget autonomously and run rapid weekly experiments.

Skills

Growth marketing experience

B2B lead generation

Paid advertising expertise

Marketing automation

Data-driven decision making

Job description

Introduction

We’re looking for a Senior Growth Marketing Manager to bring our inbound lead generation engine to the next level. This is a hands‑on performance‑driven role where your success directly translates to revenue impact and uncapped earning potential.

Your tasks

• You build and execute multi‑channel inbound lead generation strategies (paid ads, SEO, content marketing, partnerships) to generate qualified B2B leads
• You develop content marketing strategy and distribution: create lead magnets and inbound content offers to drive organic growth
• You optimize website conversion rates, landing pages, and the complete funnel from awareness to conversion through data‑driven A/B testing
• You manage the marketing budget autonomously, running rapid weekly experiments to test unconventional channels and identify scalable opportunities
• You collaborate with Business Development, Strategy and Creative teams to ensure lead quality alignment and seamless handoff

Your skills

• You have 5 years in growth marketing or demand generation with proven B2B experience at 5–50M revenue companies
• You’re an expert in paid advertising (Google Ads, LinkedIn Ads), marketing automation and analytics
• You’ve managed marketing budgets with documented ROI and hands‑on experience with CRO tools and landing‑page optimization
• You possess a growth‑hacker mentality with comfort in experimentation and failure, making data‑driven decisions that prioritize metrics over intuition
• You thrive as a self‑directed individual contributor who works autonomously and makes AI‑driven decisions

About us

We make advertising meaningful. Co‑founded by Lara Daniel and Christoph Kastenholz in 2014, Pulse Advertising was born with a vision to make advertising meaningful. What we do: we enable brands to win and retain customers on social media and do all that works for that: influencer marketing, paid social advertising and social media management. By today we have grown to offices across several countries and a team of 100 people all pursuing that 1 vision. We are thought leaders in our space and believe in sharing that journey with other people who are ambitious and think big!

As an employer we stand for equal opportunities and we are committed to diversity in our teams regardless of age disability race religion nationality sexual orientation ethnic origin or gender.

Required Experience

Senior Manager

Key Skills

EAM, Electrical Controls, Design Management, ABB, Document Control, Corporate Development

Employment Type

Full-Time

Experience

years

Vacancy

1