Senior Influencer Campaigns Manager

Charlie Oscar; London Borough of Southwark; Hybrid; GBP 60,000 - 90,000; Full time

Benefits offered by this job

Competitive salary

Performance bonus

Hybrid working – 3 days in office, 2 W

Wellness allowance

Pension plan

Birthday off

Work From Anywhere 2 weeks

Eye care vouchers

Team socials

Job summary

Charlie Oscar is seeking a Senior Influencer Campaigns Manager to own client programmes end-to-end, from strategy and creator deals to proving results with robust metrics. You’ll lead delivery, report to the Head of Influencer, and act as day-to-day strategic partner for clients.

You’ll also mentor junior teammates and help win new business to grow our Influencer Department, while balancing multiple accounts and budgets in a fast-paced, AI-forward agency setting.

Qualifications

• You've owned influencer programmes at scale, from strategy to reporting, managing multiple client workstreams and budgets.
• You know creator market rates and deal structures to negotiate with talent agents.
• You can read performance data (CAC, ROAS, engagement, conversion) and turn it into senior-client recommendations.
• You have a sharp eye for creator-brand fit and can cast talent across categories and contexts.
• You're obsessed with pop-culture, social content, and early trends.
• You've led and developed junior team members and own decisions without hand-holding.

Responsibilities

• Own influencer strategy for client accounts, turning objectives into briefs, strategies and KPIs.
• Lead paid influencer campaigns end-to-end, from casting to reporting, on time and on budget.
• Negotiate creator fees, usage rights, whitelisting and paid amplification with talent agents.
• Run client relationships, present performance to senior stakeholders, identify growth opportunities.
• Translate campaign data into recommendations, test new approaches and optimize results.
• Mentor junior team members, set objectives and build practical skills.
• Shape new business pitches with creator recommendations, concepts, budgets and measurements.

Skills

Influencer campaigns

Budget management

Negotiation

Client relationships

Data interpretation

Tools

Google Analytics

Social listening tools

Job description

READY TO DO WORK YOU'RE PROUD OF?

Charlie Oscar isn't a typical agency. We're independent, AI-native, and built to help ambitious brands outmanoeuvre, outpace and outgrow the competition.

We blend data science with creativity - not because it's fashionable, but because it's how brands actually grow. The numbers give us clarity. The creative work is what wins hearts, builds brands, and drives revenue.

Every week here looks different: sharp strategic problems, high-calibre teammates, and real ownership over work that reaches some of the world's most ambitious brands. Outside the day job, there's run club, book and chess clubs, charity fundraisers, Thursday drinks, and enough team socials that work never feels like just work.

We hire for attitude and culture add first - not just experience. Curious, ambitious people who challenge how things are done, bring fresh ideas, and help shape the future of marketing.

Sound like your kind of place?

WHO WE HIRE

We look for attitude first. Smart, humble, proactive, genuinely curious - that's the shortlist. People who care about their craft without taking themselves too seriously. We build brave ideas, keep learning constant, and make sure everyone's voice counts.

If you're already using AI to work smarter, even better.

AI

We're looking for people who use AI to sharpen their work - not replace their thinking.

You don't need to be an AI specialist. You need to be curious enough to already be finding ways to use it: faster workflows, sharper insight, better creative options, smarter decisions. We want people who ask “how can this be better?” and treat AI as a tool to elevate the craft, not a shortcut around it.

THE ROLE

We’re on the hunt for a Senior Influencer Campaigns Manager who can own their client’s programmes end-to-end: setting the strategy, cutting the creator deals, and proving the results in the numbers. As Senior Influencer Campaigns Manager, you'll lead delivery and performance across those accounts, reporting to the Head of Influencer, and act as each client's day-to-day strategic partner. You'll also manage and mentor junior team members and help win the new business that grows our Influencer Department.

WHAT YOU'LL BE GETTING STUCK INTO.

• Own influencer strategy for your client accounts, turning brand and business objectives into clear briefs, creator strategies and measurable KPIs.

• Flawlessly Lead paid influencer campaigns end-to-end, from casting and talent negotiation through contracts, legal approvals and content sign-off to final reporting, on time and on budget.

• Negotiate creator fees, usage rights, whitelisting and paid amplification with creators and talent agents, so every deal is commercially sound.

• Run client relationships without day-to-day senior support: lead the conversations, present performance to senior stakeholders and spot ways to grow the account.

• Turn campaign data into clear recommendations, testing new approaches and optimising against performance metrics.

• Manage and mentor junior team members, setting objectives, delegating well and building their strategic, client and commercial skills.

• Shape new business pitches with creator recommendations, campaign concepts, budgets and measurement frameworks, and present them to prospective clients.

WHAT WE'RE LOOKING FOR

MUST-HAVES

• You've owned influencer programmes at scale, from strategy to reporting, while juggling several client workstreams and budgets at once.

• You know creator market rates and deal structures well enough to negotiate with talent agents on fees, usage rights, whitelisting and paid partnerships.

• You can read performance data (CAC, ROAS, engagement, conversion) and turn it into a recommendation a senior client will act on.

• You have a sharp eye for creator-brand fit and can cast talent across categories, audiences and cultural contexts.

• You’re obsessed with pop-culture, social and content. You know what people are talking about before it becomes mainstream.

• You've managed and developed junior team members, and you take ownership of decisions without needing hand-holding.

NICE-TO-HAVES

• You’re familiar with rigorous and complex measurement frameworks for influencer marketing, including MMM (Marketing Mix Modelling).

• You’ve built your own AI-centric workflows or processes to manage Influencer campaigns

BENEFITS

• Competitive salary, plus a performance-based bonus paid every 6 months

• Wellness allowance, including access to Bupa private healthcare

• Pension plan

• Regular team socials and an annual company away day

• Hybrid working - 3 days in the office, 2 days from home

• 25 days' holiday, plus bank holidays and flexible time over Christmas

• 2 weeks ‘Work From Anywhere’ per year

• Your birthday off

• Cycle to Work Scheme with Forest Bikes

• Eye care vouchers

• Regular office treats and surprises

• Be part of building something truly exceptional

WHAT MAKES US-US

Our values aren't posters on the wall. They show up in how we work, how we treat each other, and how we build something brilliant together.

Make It Happen

Momentum matters. Progress beats perfection every time.

Treat It Like Your Own

Think like an owner. Care for every detail as if it were your money, your brand, your business.

Grow Together

Build the business, lift your team, and invest in your own growth along the way.

Be Brave

We create space for bold thinking, confident decisions, and the freedom to back yourself.