Senior Head of Business / General Manager

Command Recruitment; England; On-site; GBP 80,000 - 116,000; Full time

Job summary

A leading recruitment agency is seeking an experienced Senior Head of Business / General Manager to lead a flagship used car dealership in Cannock. The ideal candidate will have P&L responsibility and a proven track record in the automotive sector. This role offers a competitive salary of up to £80,000 plus bonuses, a fully electric company car, and opportunities for career advancement within a dynamic team.

Benefits

Fully electric company car

Clear progression pathway

Dynamic team culture

Qualifications

• Proven track record as a Head of Business, General Manager, or Dealer Principal within the automotive sector.
• Extensive experience leading large, multi-departmental teams.
• Demonstrated success in driving profitability and delivering exceptional customer satisfaction.

Responsibilities

• Provide strong, decisive leadership across all areas of the dealership.
• Drive commercial performance across used car sales, profitability, and customer retention.
• Oversee all operational functions including stock management, deal files, compliance, and financial reporting.

Skills

Leadership

Commercial acumen

Strategic thinking

Customer satisfaction

Job description

Overview

Senior Head of Business / General Manager - Used Cars – Cannock, Birmingham

Location: Cannock, Birmingham
Salary: Up to 80,000 basic + Bonus - 116,000 OTE + Profit Share
Benefits: Fully electric company car Clear progression pathway Leading dealership group

An exceptional opportunity has arisen for an accomplished and highly driven Head of Business / General Manager to lead a flagship used car dealership in the Cannock area.

Representing a business that caters to the full market - offering every make, model, and brand - this is a senior leadership position for an experienced automotive professional who thrives on challenge, drives performance, and inspires excellence at every level.

This site plays a pivotal role within the group and offers genuine scope to influence strategy, shape culture, and deliver outstanding commercial success.

What’s on Offer

• Up to 80,000 basic salary
• 116,000 OTE, plus profit share
• Fully electric company car
• Fast-growing group with excellent opportunities for senior career advancement
• A dynamic, high-performing, and supportive team culture

About the Role

As Head of Business, you will have full P&L responsibility and overall accountability for the dealership's strategic direction, performance, and profitability.

You will lead a large, established team—over 30 sales professionals—ensuring delivery of exceptional results in used car retailing, operational excellence, and customer satisfaction.

You'll also work closely with service and aftersales to maintain standards across all departments, ensuring a cohesive, customer-focused operation.

Key Responsibilities

• Provide strong, decisive leadership across all areas of the dealership
• Drive commercial performance across used car sales, profitability, and customer retention
• Oversee all operational functions including stock management, deal files, compliance, and financial reporting
• Champion an exceptional customer experience and uphold brand standards
• Collaborate with the senior leadership team to implement group strategy and best practice
• Foster a culture of accountability, development, and continuous improvement

What We're Looking For

• Proven track record as a Head of Business, General Manager, or Dealer Principal within the automotive sector
• Extensive experience leading large, multi-departmental teams
• Demonstrated success in driving profitability and delivering exceptional customer satisfaction
• Strong commercial acumen with an analytical approach to performance management
• Inspirational leadership style - able to engage, motivate, and develop teams
• A proactive, strategic thinker with a passion for achieving excellence

Working Pattern

• The dealership operates extended opening hours, typically until 9:00 pm, to meet customer demand.
• The role will involve a mixture of weekdays and weekends on a rota basis, usually 4 to 5 long days per week.
• Weekend working remains essential due to peak trading periods, with one weekend off every 5-6 weeks (plus your normal rest days that week).
• Flexibility may be offered for the right candidate, recognising the senior nature of this position and the importance of achieving a healthy work-life balance.
• Initial in-house training may involve travel to other sites (accommodation and mileage fully covered).