Senior Fullstack Data Analyst (Commercial Analytics)

Pleo; Greater London; Hybrid; GBP 70,000 - 100,000; Full time

Benefits offered by this job

Your own Pleo card

Lunch is on us for work days

Comprehensive private healthcare

25 days of annual leave + public hols

Hybrid and fully remote options

Mental health & wellbeing support via

Paid parental leave

Job summary

Pleo is hiring a Senior Full Stack Data Analyst to bridge commercial analytics and customer intelligence. You will build end-to-end analytics solutions—retention models, growth dashboards, and activation funnels—that directly influence how Pleo acquires, onboards, retains, and grows its customer base.

You will partner with CX, Sales and Success, work with BI tools like Looker/LookML, and apply dbt on BigQuery. The role emphasises AI-ready analytics and data contracts to scale with governance.

Qualifications

• Proven experience across insights generation and analytics engineering in a SaaS environment (fintech is a big plus).
• Strong proficiency with Python, SQL and dbt; write clean, tested models and understand layered architecture.
• BigQuery experience with complex transformations and performance considerations; BI tools like Looker/LookML.

Responsibilities

• Build and maintain the analytics layer for customer acquisition, onboarding, growth, and retention: propensity models, growth dashboards, activation funnels, and GTM reports.
• Partner with Customer Experience, Sales, and Success to deliver dashboards and analyses driving operational decisions.
• Analyze customer behavior, commercial performance, and retention patterns to surface trends and growth opportunities.
• Support onboarding and self-serve product teams with data on activation, engagement, and friction to improve the customer journey.
• Design and analyse experiments to test growth hypotheses and optimise key metrics within experimentation framework.
• Build analytics designed for self-serve and AI access to empower non-technical users
• Contribute metric definitions and domain knowledge to semantic layer; ensure GTM metrics are consistently defined across BI and AI tooling
• Engage with data colleagues to share knowledge, maintain standards, and foster craft culture

Skills

Python

SQL

dbt

BigQuery

Looker/LookML

GTM metrics

Data visualization

AI-ready analytics

Git CI/CD

Data contracts

Tools

dbt

BigQuery

Looker

LookML

Git

Job description

About Pleo

Messy spend management is tricky business. And tedious processes are a lose-lose situation for all involved, not just finance. At Pleo, we're changing that. We build spend solutions that make managing money seamless, empowering, and surprisingly effective for finance teams and employees alike - with a vision to help all businesses ‘go beyond’.

The word ‘Pleo’ actually means ‘more than you’d expect’, and living by that mantra has been the secret to our success over the last 10 years.

Now, we’re at a pivotal moment in our journey; every move we make has a direct impact on our 40,000+ customers, our business, and our collective success. We need people who take pride in uncovering customer needs, who turn complex problems into simple solutions, challenge the way things are done (respectfully), and always aim high. With great ambitions driving us forward, we can’t say we’ve got this whole thing figured out. And frankly, that’s half the fun! What we can say is that we’re a driven, progressive, and, importantly, a kind bunch of 850+ people from over 100 nationalities, all committed to delivering the future of business spending, together.

About the role

Please note: applications will be open until Friday 2nd October 2026 at 08.00 CEST.
We will not review any applications before the closing window so please don't rush and take the time you need to submit a high quality application.

Growth Intelligence owns the commercial data layer that powers Pleo's GTM engine from acquisition, retention and, propensity modelling to customer health. The team supports RevOps, Customer Experience, Customer Success, and senior commercial leadership with the data and models they need to make faster, smarter decisions.

As a Senior Full Stack Data Analyst, you sit at the intersection of commercial analytics and customer intelligence. You build end-to-end analytics solutions (retention models, growth analyses, activation funnels, and GTM dashboards) that directly influence how Pleo acquires, onboards, retains, and grows its customer base.

Who you'll work with

You will report to the Senior Manager of the Growth Intelligence team. You will partner primarily with Customer Experience, Sales, and Success teams. You will also work closely with the onboarding and self-serve product teams as well as colleagues across Growth Intelligence and the broader data community, including Data Scientists in your team and Analytics Engineers who own the modelling layer your analysis depends on.

For extra context, you'll also be leveraging technologies including SQL, dbt, BigQuery, Looker, Amplitude, HubSpot, Zuora, or Vitally.

What you'll be doing

• Build and maintain the analytics layer for customer acquisition, onboarding, growth, and retention: propensity models, growth dashboards, activation funnels, and the commercial reporting GTM teams depend on day-to-day.

• Partner with Customer Experience, Sales, and Success teams to understand their data needs and deliver dashboards and analyses that drive operational decisions.

• Conduct in-depth analysis of customer behaviour, commercial performance, and retention patterns to surface trends, risks, and growth opportunities (owning the insight and narrative, not just the output).

• Support the onboarding and self-serve product teams with data on activation, engagement, and friction, translating product behaviour into insights that improve the customer journey.

• Design and analyse experiments to test growth hypotheses and optimise key commercial metrics within Pleo's experimentation methodology, ensuring statistical rigour.

• Build analytics explicitly designed for self-serve and AI access

• Contribute metric definitions and domain knowledge to the semantic layer, working with Data Services & Governance to ensure GTM metrics are consistently defined across BI tools and AI tooling.

• Engage with data colleagues across Intelligence to share knowledge, maintain standards, and contribute to a culture of craft.

What you bring

• Proven experience working across both insights generation and analytics engineering in a SaaS environment (fintech is a big plus).

• Solid proficiency with Python, SQL and dbt: you write clean, tested models, understand layered architecture, can manipulate and analyse data to uncover insights.

• BigQuery experience, including complex transformations and performance considerations.

• BI tool proficiency such as Looker and LookML

• Commercial mindset: you understand GTM metrics, customer lifecycle stages, and how data connects to revenue outcomes.

• Strong data visualisation skills: you build dashboards that GTM stakeholders actually use, not just ones that look good.

• Understanding of how analytics outputs serve AI tools and self-serve analytics as first-class consumers: you design for machine access as well as human access, and know why metric consistency matters as AI tooling scales.

• Comfort with Git-based workflows and CI/CD practices for analytics code.

• Strong ownership and delivery discipline: you manage multiple projects with close attention to detail and follow through.

• Solid understanding of data contracts: schema agreements, ownership, and SLAs between data producers and downstream consumers.

This role is not a good fit if

• You prefer to specialise deeply in one area rather than wear multiple hats. This role requires you to move between analysis, analytics engineering, experimentation, and stakeholder management.

• You are not comfortable engaging directly with demanding commercial stakeholders and translating their needs into data solutions without a fully defined brief. You'll often need to shape the question as much as answer it.

• You need clean problem definitions before you can start. The commercial data environment here is genuinely complex. Definitions evolve, ownership is shared, and the right answer sometimes requires negotiation as much as analysis.

Your first 6 months

By the end of your first six months, you'll have built things that GTM teams are actively relying on.

• Growth Intelligence's core analytics layer: activation funnels, customer health reporting, retention signals will be in better shape than when you arrived. You'll know which models and dashboards matter most, where the gaps are, and have fixed at least some of them in ways that reduce manual work for RevOps, CS, and CX.

• You’ll have contributed real metric definitions to the semantic layer, agreed with Data Services & Governance on what canonical GTM metrics actually are, and made that stick downstream. Analysts and AI tools will be getting consistent answers rather than each team maintaining their own version.

• You’ll have a genuine working relationship with the commercial stakeholders you serve — RevOps, Customer Experience, Customer Success — and they'll have a clear sense of what to bring to you and what to expect back.

• And you'll have shipped at least one piece of analysis or tooling that changed a commercial decision or enabled something that wasn't possible before, not just improved the plumbing, but unlocked actual use.

Show me the benefits

• Your own Pleo card (no more out-of-pocket spending!)

• Lunch is on us for your work days - enjoy catered meals or receive a lunch allowance based on your local office

• Comprehensive private healthcare - depending on your location, coverage options include Vitality, Alan or Médis

• 25 days of annual leave + public holidays (additional days may apply in select countries based on local standards).

• For our Team, we offer both hybrid and fully remote working options

• We use MyndUp to give our employees access to free mental health and well-being support with great success so far

• Paid parental leave - we want to make sure that we're supportive of families and help you feel that you don't have to compromise your family due to work

The interview process

We want to ensure you are set-up for success and understand what will be expected of you. If your application is successful, our interview process is as follows:

1. Intro call: A 30-minute chat with our Talent Partner to discuss the role and your background.

2. An async core skills test assessing your SQL fundamentals

3. Hiring Manager interview: A 60-minute experience-based interview to deep dive into your domain knowledge and technical experience.

4. Pleo Challenge: A live technical case interview designed to assess your technical expertise around data modeling, manipulation and insights generation.

Transparency is important to us so we also wanted to share some insights about what we’re looking for in applications to ensure you can set yourself up for success!

With this in mind, we want to help you understand what we really care about when reviewing your application:

• We receive a lot of CVs, and many of them are AI-generated. We love seeing people leverage AI - it’s a big focus for us internally too- but without human intervention, these CVs can sometimes become generic and fail to show a candidate in the best light. What we're really looking for is the specific details of real impact that only you - not AI - know from your previous experience. A top tip from us is to use the “Achieved X, as measured by Y, by doing Z” formula (credit: Laszlo Bock, ~2014) to give a really clear picture of what you’ve worked on. A final note: including links to your previous companies' websites is a huge help and allows us to truly understand your background.

• Every single application we receive is reviewed by a human (yes, hundreds of them) because we believe that candidates' efforts should be matched by an equal level of human care. This means that we expect a similar level of attention put into your application. Read and answer the application questions carefully, they make a huge difference in our decision-making process.

About your application

• English first. Since it's our company language, please submit your application in English. You’ll be using it a lot if you join us.

• A fair look for everyone. Our talent team reads every single application to ensure the process is fair. To keep things running smoothly, we only accept applications through our system—our support team can’t pass on calls or emails.

• Diversity drives us. We can only reach our goals if our team reflects the world around us. That starts with you hitting apply, even if you don't tick every single box. We encourage people from all backgrounds and experiences to join us.

• Interview at your best. We want you to feel comfortable throughout the process. If you have any accessibility requirements or need a specific format, email ----- We’ll design a process that works for you.

• Your data is safe. When you apply, we process your personal data as a data processor. For more information on how Pleo processes personal data, read our Privacy Policy here.

• Applying for multiple roles? Nothing is stopping you, and we assess every role independently. However, we do look for alignment, so make sure you can explain why your interest and experience are right for each specific role.

• Reapplying. If you’re applying for the same role again, please wait six months from your last decision before hitting submit.