Senior Designer: Brand Craft & Campaign Leader

Inspired Thinking Group (Itg); England; Hybrid; GBP 42,000 - 58,000; Full time

Benefits offered by this job

Holiday allowance

Wellbeing day

Smart Working

Work abroad

Family leave

Pension

Cash plan

Salary sacrifice

Charity payroll

Qualifications funding

Awards program

Volunteer day

Job summary

Inspired Thinking Group (ITG) is seeking a hands-on Senior Designer to craft distinctive work across campaigns, social, digital, CRM, print and physical environments. You will translate a core brand identity across formats while preserving its distinctive essence and collaborating with Creative Directors, strategists and production teams.

You’ll bring substantial agency or in-house design experience with a strong portfolio, strong social and typography craft, and a passion for contemporary

Qualifications

• Significant experience as a designer within an agency, in-house creative team or similarly fast-moving creative environment.
• A strong portfolio demonstrating excellent design craft and conceptual thinking.
• Proven experience working with recognised B2C retail or consumer brands.
• Experience designing across multiple channels, including social, digital, CRM, campaigns, print and physical/retail environments.
• Strong social experience with evidence in portfolio that you understand social as a creative channel.
• Excellent typography, layout, image-making and visual communication skills.
• Strong Adobe Creative Cloud skills, particularly InDesign, Photoshop and Illustrator.
• Understanding of motion and moving-image design, and the ability to work with motion specialists.
• Ability to take a brief, interrogate it, develop ideas and take chosen direction through to highly polished execution.
• Confidence working independently while also thriving as part of a wider creative team.
• Strong communication and presentation skills.
• Excellent attention to detail and ability to maintain creative standards across multiple briefs and deliverables.
• A genuine interest in brands, retail, design, social and contemporary culture.

Responsibilities

• Develop strong creative concepts and design solutions from initial brief through to final execution.
• Create beautifully crafted work with a sophisticated understanding of typography, composition, imagery, colour and visual storytelling.
• Work confidently within established brand identities while identifying opportunities to evolve and strengthen their visual expression.
• Translate creative concepts into compelling design across campaigns, social, digital, CRM, content, print and physical/retail environments.
• Bring a strong understanding of social and digital design, including how creative needs to behave across different platforms, formats and customer touchpoints.
• Design work specifically for social environments rather than simply resizing or adapting campaign assets.
• Understand the principles of social-first content, including pace, format, visual storytelling and platform behaviours.
• Take ownership of briefs and manage your work confidently from concept through to delivery.
• Present and articulate creative thinking clearly, both verbally and through well-crafted presentations.
• Work collaboratively with designers, copywriters, Creative Directors, strategists, social teams, producers and other specialists.
• Take creative direction positively and use feedback to make the work stronger.

Skills

Design craft

Conceptual thinking

Social design

Adobe CC

Typography

Presentation skills

Communication

Brand experience

Tools

InDesign

Photoshop

Illustrator

Motion design

Job description

Inspired Thinking Group (ITG) is seeking a hands-on Senior Designer to craft distinctive work across campaigns, social, digital, CRM, print and physical environments. You will translate a core brand identity across formats while preserving its distinctive essence and collaborating with Creative Directors, strategists and production teams.

You’ll bring substantial agency or in-house design experience with a strong portfolio, strong social and typography craft, and a passion for contemporary