Senior CRM & Performance Marketing Lead — Hybrid

Description This; Greater London; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading financial institution in the UK is seeking a Senior CRM Manager focused on Performance Marketing. This role involves leading the strategy for personalized marketing campaigns across various channels, leveraging data insights to drive engagement and sales. The ideal candidate should have a strong background in performance marketing and CRM strategy, alongside excellent communication and leadership skills. The position offers a hybrid work model, allowing flexibility to work from home and the office, ensuring a collaborative environment.

Benefits

Private medical insurance

Annual performance-related bonus

Training and development opportunities

Life assurance

Paid volunteering days

Qualifications

• Proven track record in performance marketing with a focus on CRM.
• Experience designing and delivering high-impact marketing strategies.
• Strong understanding of digital marketing trends and technologies.

Responsibilities

• Set direction for engaging members through targeted marketing campaigns.
• Lead strategy for all 1:1 customer touchpoints.
• Turn data into actionable decisions to drive sales and engagement.

Skills

Performance Marketing

CRM Strategy

Data Analysis

Leadership

Communication

Job description

A leading financial institution in the UK is seeking a Senior CRM Manager focused on Performance Marketing. This role involves leading the strategy for personalized marketing campaigns across various channels, leveraging data insights to drive engagement and sales. The ideal candidate should have a strong background in performance marketing and CRM strategy, alongside excellent communication and leadership skills. The position offers a hybrid work model, allowing flexibility to work from home and the office, ensuring a collaborative environment.