Senior CRM Executive

Zachary Daniels; Bury; On-site; GBP 34,000 - 36,000; Full time

Job summary

A leading online retailer is seeking a Senior CRM Executive to drive customer engagement and loyalty. The successful candidate will develop and execute data-driven CRM initiatives, focusing on personalisation and compelling communication across email and SMS. This role offers an opportunity to influence customer’s lifetime value in a fast-paced eCommerce environment and comes with a competitive salary of £34-36k plus benefits, including free breakfast and an on-site gym.

Benefits

Free breakfast on Fridays

On-site gym

Benefits

Qualifications

• Experience in developing and executing CRM strategies.
• Strong analytical skills to drive customer engagement.
• Ability to create compelling and personalised communication.

Responsibilities

• Develop and execute data-driven CRM initiatives.
• Deliver personalised communication through various channels.
• Enhance customer relationships and retention.

Skills

Data-driven CRM initiatives

Customer segmentation

Personalisation techniques

Email marketing

SMS marketing

Job description

Senior CRM Executive | Oldham | Head Office Based

£34-36k + Benefits | Retail Brand

(Free Brekky on a Friday + Free on-site Gym! + Fast Growing Brand!)

Zachary Daniels are proud to represent this leading online retailer, the business continues to experience strong growth, fuelled by an expanding product range, a passionate team, and a dedication to delivering exceptional customer experiences. To support this journey, our client is seeking a talented Senior CRM Executive to elevate customer engagement, loyalty, and lifetime value.

The Role :

The Senior CRM Executive will develop and execute data-driven CRM initiatives that strengthen customer relationships throughout the lifecycle. Working closely with the Head of Marketing, the successful individual will deliver compelling and personalised communication through email, SMS, and loyalty programmes. This represents a fantastic opportunity for someone who enjoys using insight to shape behaviour, drive repeat purchases, and contribute directly to revenue performance in a dynamic eCommerce environment.

Key responsibilities

The Senior CRM Executive will own :

• CRM strategy development and hands‑on execution focused on engagement, retention and revenue growth

Effective customer segmentation and personalisation using ...