Senior Creative Strategist

Connective3; Leeds; Hybrid; GBP 45,000 - 65,000; Full time

Job summary

A creative performance agency in the UK is seeking a Senior Creative Strategist to lead innovative campaigns. The role involves developing culturally relevant ideas across social and digital platforms, collaborating with various teams to drive impactful results. Candidates should have a strong background in creative strategy and experience in digital or PR agencies. This position offers a hybrid working model and a range of creative benefits.

Benefits

Hybrid and flexible working

Weekly fresh fruit

Yearly volunteering programme

Regular company socials

Birthday holiday

Private medical insurance

Company-funded wellness access

Access to Perkbox rewards

Wellness days off

Work from anywhere in the world for 6 months

Qualifications

• Experience as a creative strategist in a digital or PR agency.
• Understanding of how paid, earned, and owned channels work together.
• Strong ability to analyze audience data.
• Experience with social storytelling and influencer collaborations.

Responsibilities

• Lead creative ideation across social, influencer, and digital PR.
• Develop concepts for real-world activations and amplify them digitally.
• Use audience insights and data to drive creative ideas.
• Collaborate with various teams to ensure ideas align with business objectives.

Skills

Creative strategy

Digital PR

Audience insight

Collaboration

Cultural relevance

Data analysis

Job description

About The Role

Connective3 is built on performance but creativity is what makes performance matter. We’re looking for a Senior Creative Strategist who can turn insight into ideas that people actually care about. Someone who’s fluent in culture, data, and the digital landscape, able to see the connections between platforms, audiences, and behaviour, and use that understanding to shape bold, conversation‑starting creative.

You’ll sit at the intersection of strategy and creativity, developing social‑first ideas, earned‑media activations, and brand experiences that drive talkability, visibility and measurable impact. From PR‑driven stunts and influencer collaborations to reactive social campaigns and full‑scale brand activations, you’ll create work that earns attention and drives performance.

What You’ll Do

• Lead creative ideation across social, influencer and digital PR generating ideas that are culturally relevant, insight-driven and built for shareability.
• Develop activation concepts that live in the real world (experiential, OOH, stunts) and are amplified through digital, influencer and social channels.
• Use audience insight, platform data and behavioural trends to inform ideas identifying where brand and culture intersect.
• Collaborate closely with the Social, PR, Influencer and Media teams to ensure creative ideas deliver both brand impact and commercial performance.
• Work with the Effectiveness and Measurement team to ensure all concepts are designed for measurability building in clear metrics to evaluate creative success across brand and performance outcomes.
• Partner with the creative and production teams to turn strategy into execution from narrative and format direction to briefing and concept sign‑off.
• Present and sell ideas confidently to clients, clearly linking creative thinking to business and brand objectives.
• Build and maintain an internal idea intelligence hub tracking cultural trends, reactive opportunities, and platform innovations.
• Contribute to agency‑wide creative thinking, helping shape what creative at scale, performance without compromise means in practice.

About You

• You have experience as a creative strategist, planner, or social‑first creative within an integrated, digital or PR agency.
• You understand the digital ecosystem how paid, earned and owned channels work together to amplify ideas.
• You’re equally comfortable dissecting audience data as you are writing a killer creative hook.
• You thrive on insight‑driven creativity using real human truths and data to spark fresh ideas.
• You know how to make brands relevant within culture: through social storytelling, influencer collaborations, PR hooks or large‑scale activations.
• You’re collaborative, articulate and commercially aware able to align creativity with business performance.
• You stay ahead of trends and platform shifts not just following culture, but shaping how brands can add to it.

Why Join Connective3?

At Connective3, we’re redefining what social performance means blending creativity, data and precision to deliver creative at scale, performance without compromise.

You’ll work across some of the UK’s most ambitious brands, leading campaigns that shape conversations, drive results and push what social can do. If you’re ready to lead with creativity and deliver with rigour we’d love to hear from you.

Benefits

Connective3 is a creative, fast‑paced, and rewarding environment. We offer much more than just normal agency perks. We offer you a commitment to help nurture and develop your career aspirations. From industry‑leading training, conference attendance, and collaboration with different digital teams and skillsets, we ensure you always learn and grow. We also offer:

• Hybrid and flexible working
• Weekly fresh fruit
• Yearly volunteering programme
• Regular company socials
• Birthday holiday
• Private medical insurance
• Company‑funded wellness access and counselling
• Access to Perkbox rewards
• Wellness days off
• Work from anywhere in the world for 6 months in the year
• Early finish Fridays

And much more!

Connective3 is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion or belief, sexual orientation, national origin, disability, genetic information, pregnancy, illness or any other protected characteristic.

We are not partnered with any recruiters for this role. If you would like to be considered, please apply directly with us.