Senior Commerce Writer, Vogue

Condé Nast Germany; Greater London; On-site; GBP 45,000 - 65,000; Full time

Job summary

British Vogue is seeking a passionate and authoritative Senior Shopping Writer to join the Vogue Shopping team, expanding and optimising Vogue’s fashion shopping vertical across digital platforms. They will craft distinctive and compelling shopping content that inspires our audience while driving meaningful commercial growth across affiliate and partnerships.

The ideal candidate will be an experienced fashion journalist with exceptional editorial instincts, product knowledge and a passion for

Qualifications

• Experience as a fashion journalist with editorial instincts.
• Strong understanding of fashion, beauty and lifestyle categories.
• Proven ability to translate fashion knowledge into commerce-driven content.

Responsibilities

• Own the day-to-day editorial direction of fashion shopping, driving distinctive, authoritative coverage across key retail and seasonal moments.
• Take responsibility for the performance of the fashion shopping vertical against affiliate targets and optimise results.

Skills

Shopping journalism

Editorial writing

Affiliate monetization

SEO awareness

Job description

Condé Nast is one of the world’s most renowned media publishing companies, creating and distributing every type of media today, spanning print and digital publishing in all formats. With a portfolio of some of today’s most influential brands, the company continues to grow its audience through a global operational and content infrastructure across its 12 owned and operated markets. Headquartered in New York City, the company’s owned and operated markets include China, France, Germany, India, Italy, Japan, Mexico & Latin America, Spain, Taiwan, UAE/Dubai, the U.K., and the U.S., with additional local license partners in over twenty additional markets across the globe. Lead brands include Vogue, The New Yorker, GQ, Architectural Digest, Condé Nast Traveler, Vanity Fair, Wired, Allure, Ars Technica, Bon Appétit, House & Garden, Pitchfork, Tatler, and Vogue Business.

Job Description

Location:

London, GB

Condé Nast is a global media company, home to iconic brands including Vogue, GQ, Glamour, CN Traveller, Vanity Fair, Wired, The World of Interiors, House & Garden and Tatler, among many others.

We are headquartered in New York and London and operate in 32 markets worldwide, with a footprint of more than 1 billion consumers across print, digital, video and social platforms.

Condé Nast thrives on collaboration, and our teams come together in the office four days a week (Monday - Thursday).

We value diversity of background, views and cultures. We celebrate people for their personal qualities, skills and contributions, recognising the power our brands have to influence and shape culture.

British Vogue is seeking a passionate and authoritative Senior Shopping Writer to join the Vogue Shopping team, helping to expand and optimise Vogue’s fashion shopping vertical across digital platforms. They will craft distinctive and compelling shopping content that inspires our audience while driving meaningful commercial growth across affiliate and partnerships.

The ideal candidate will be an experienced fashion journalist with exceptional editorial instincts, product knowledge and a passion for shopping across fashion, beauty and lifestyle. They will have their finger on the pulse of the fashion landscape - from luxury and emerging designers to high‑street, accessories and seasonal trends - with a clear point of view on the products, brands and trends that matter to the Vogue reader. They will be skilled at translating this knowledge into distinctive, authoritative shopping service journalism that both attracts an audience and drives purchase.

The role will identify new franchises, categories and emerging shopping trends, while helping to edit and optimise fashion shopping content produced by writers and contributors. As an extension of the wider editorial team, they will work closely with Vogue’s fashion, market, editorial, creative and audience teams to ensure shopping coverage reflects and complements the wider editorial conversation. They will use affiliate performance, SEO, traffic, purchasing and conversion data to inform future stories and identify opportunities for growth through strategic commissioning and content planning, while developing new ways to engage audiences with commerce‑driven storytelling across Vogue’s digital platforms – from articles and newsletters to social and editor‑led UGC.

The role will have clear responsibility for contributing to British Vogue’s affiliate revenue targets. Our Senior Shopping Writers are expected to understand the metrics that drive revenue, including Click Through Rate, Conversion Rate, Average Order Value and Commission Rate (CPA), and use these insights to inform editorial decisions, identify new opportunities and optimise commercial performance. Previous experience creating commerce content that has driven meaningful revenue is highly desirable.

The successful candidate will be highly organised, collaborative and confident writing, commissioning and editing exceptional shopping content, from product guides and reviews to round‑ups and new editorial franchises. They will ensure British Vogue’s archive of shopping content remains up to date, authoritative and optimised for search, affiliate performance and e‑commerce best practice, while using regular reporting, insights and performance analysis to help shape future editorial strategy. An enthusiasm for bringing Vogue Shopping’s fashion authority to life across social, newsletters and video is essential.

The role will work closely with an extensive cross‑functional network, including editorial, fashion, creative, Audience Development, partnerships and data analytics, to deliver against editorial, revenue and profit objectives.

This is a rare opportunity to join one of the world’s most influential fashion titles and play an important role in the continued growth and evolution of British Vogue Shopping.

Key Duties & Responsibilities:

• Own the day-to-day editorial direction of fashion shopping, driving distinctive, authoritative coverage across key retail and seasonal moments, including Fashion Week, Cyber Week and major sale periods.
• Take responsibility for the performance of the fashion shopping vertical against agreed affiliate targets, working alongside the Shopping Editor and Shopping Director to analyse results and identify opportunities to improve performance.