Senior Business Development Manager

JACKSON BARNES; City Of London; Hybrid; GBP 55,000 - 65,000; Full time

Job summary

A fast-growing events and media organization in London seeks a Senior Business Development Manager. This role involves driving new business and closing sponsorship deals in a dynamic environment. The ideal candidate has over 2 years of B2B sponsorship sales experience and excellent consultative sales skills. Competitive salary of up to £55,000 base plus uncapped commission. This position offers a hybrid working model and significant growth opportunities.

Benefits

Uncapped commission

High earning potential

Flexible hybrid working

Fast progression opportunities

Qualifications

• At least 2+ years in B2B events sponsorship sales experience.
• Proven success in exceeding revenue targets.
• Experience selling integrated multi-channel solutions is advantageous.

Responsibilities

• Generate and convert new business revenue across a portfolio.
• Design bespoke event, digital, and content-led solutions.
• Collaborate with marketing and delivery teams.

Skills

B2B events sponsorship sales experience

Outbound capabilities

Engagement with senior stakeholders

Consultative sales approach

Negotiation skills

Familiarity with HubSpot

Job description

Senior Business Development Manager - Fast-Growth Events & Media Business

Central London Office, Hybrid Working (3 days in-office)

Salary up to £55,000 Base + Uncapped Commission (High OTE)

Are you a high-performing commercial professional with a track record of closing complex sponsorship and partnership deals? Do you thrive in a fast-moving, agile environment where you can own strategy, shape client solutions, and influence revenue growth?

If you’re looking for a senior commercial (sponsorship sales) role with autonomy, progression and the chance to sell across a global portfolio, this opportunity deserves your attention.

About the Business

Our client is a rapidly scaling events and media organisation at the centre of financial technology, enterprise innovation and emerging tech. They produce market-leading conferences, hosted buyer programmes, digital media, and year-round demand-generation solutions.

As their growth accelerates, they are hiring a Senior Business Development Manager to drive high-value new business across sponsorship, strategic partnerships, and integrated marketing campaigns.

The Role

In this senior-level role, you will take ownership of generating and converting new business revenue across a portfolio that spans live events, digital content, thought‑leadership, lead‑generation and multi‑channel marketing solutions.

This is a consultative, solution‑led position - ideal for someone who enjoys designing tailored campaigns, engaging senior decision‑makers, and building long‑term commercial relationships.

You’ll thrive here if you excel in proactive outreach, strategic pitching, and shaping marketing and event solutions that help clients increase brand visibility, influence buyers, and accelerate growth in fast‑paced technology markets.

Key Responsibilities

New Business Growth

• Build and convert high-quality pipelines.
• Close sponsorship and partnership deals across multiple product lines.
• Drive growth across multi-event and multi-solution campaigns.

Integrated Campaign Sales

• Design bespoke event + digital + content‑led solutions.
• Align proposals directly to client goals and KPIs.
• Collaborate with delivery teams to ensure seamless execution.

Outbound & Pipeline Development

• Proactively target senior decision‑makers and C‑suite leaders.
• Use phone outreach, social selling and email to open strategic conversations.
• Test, refine and optimise outreach approaches.

Client Insight & Market Knowledge

• Stay on top of industry and technology trends.
• Advise clients on maximising ROI across event and digital channels.
• Feed insights into product innovation and new revenue opportunities.

Collaboration & Commercial Leadership

• Contribute to commercial planning, forecasting and wider revenue strategy.
• Work closely with marketing, content and product teams to support growth.

About You

You’ll be a strong match if you bring:

• At least 2+ years in B2B events sponsorship sales experience.
• Proven success in exceeding revenue targets and delivering high-value new business.
• Experience selling integrated or multi‑channel solutions (events + digital + content) would be advantageous.
• Strong outbound capabilities - confident on phone, email and LinkedIn.
• Ability to engage and influence senior stakeholders and C‑suite executives.
• Strategic, consultative sales approach with excellent negotiation and pitching skills.
• Comfortable in a high‑growth, entrepreneurial environment.
• Familiarity with HubSpot or a similar CRM.

Personal Qualities

• Ambitious, commercially sharp, and highly target‑driven.
• Creative thinker with a solutions‑first mindset.
• Curious about new technology and emerging trends.
• Collaborative team player with strong ownership and accountability.

What’s on Offer

• Up to £55k base + uncapped commission (high earning potential).
• A global portfolio spanning events, content and digital marketing.
• Fast progression opportunities as the commercial team scales.
• High autonomy and the ability to shape your own accounts and strategy.
• Exposure to senior leadership and real influence on revenue direction.
• Flexible hybrid working and a collaborative, entrepreneurial culture.

Interested? Let’s Talk.

Apply now or contact [e-mail] | 0203 488 2620 for a confidential discussion.

Visit www.jbrecruitment.co.uk to learn more about how we connect top commercial talent with world‑class media and events organisations.

About Jackson Barnes Recruitment

Jackson Barnes Recruitment delivers international recruitment solutions within the events, media, and publishing sectors. Jackson Barnes recruits Graduate to MD level in the following positions:

• Researcher
• Conference producer
• Event Marketing
• Sales – delegate, sponsorship & Business Development
• Event Manager
• Editor

We recruit for organisations in the UK and overseas, with success in London, Dubai, New York, Singapore and Australia.