Senior Brand Manager Europe - Based in England, fluent in German.

Kerry; United Kingdom; On-site; GBP 125,000 - 150,000; Full time

Job summary

A leading dairy company in the UK is seeking a Senior Brand Manager to enhance brand visibility in Europe, particularly Germany. The ideal candidate will excel in brand management, have fluency in English and German, and be capable of handling diverse marketing responsibilities while working in a dynamic environment. Join a company dedicated to innovation and market leadership.

Qualifications

• Fluent in both English and German languages.
• Experience in managing third party agencies and/or distributors is a plus.
• Ability to write and implement a brand marketing plan.

Responsibilities

• Drive the growth of Cheestrings & Ficello brands.
• Manage marketing activations and NPD pipeline.
• Work collaboratively within a cross-functional team.

Skills

Brand management

Excellent communication skills

Collaborative teamwork

Innovative thinking

Understanding of the German market

Job description

About Kerry

Kerry Dairy Ireland is a vertically integrated Dairy Business that encompasses a number of divisions spanning from its Agribusiness (Kerry Dairy Farms) through to Dairy & Nutritional Ingredients & its Dairy Consumer Foods Business. With its strong Dairy heritage, world class sustainability credentials, a deep-rooted connection to its 3000 Farmers & milk suppliers, right through to its portfolio of household favourite Brands, Kerry Dairy are one of the World's Leading Dairy Businesses, with a Revenue in excess of €1.3bn annually.

The Dairy Consumer Foods division, is home to a number of the UK & Irelands favourite Dairy & Plant Based Brands (Strings & Things; PURE Dairy-Free; Dairygold, Charleville, Golden Cow, Coleraine, Low Low & Attack a Snak). On top of this, we are the largest supplier of Private Label Dairy spreads in the UK & supply all major Retailers in the UK, Ireland as well as parts of mainland Europe.

About the role

We are seeking a dynamic Senior Brand Manager to join our team and drive our brand in Europe (key focus being Germany). The ideal candidate will have a passion for brand management, excellent communication skills, and the ability to work collaboratively across teams.

Working in Brand Management here at Kerry Dairy Consumer Foods will push you to lead execution and in-market activation from day one. This is a very entrepreneurial environment, so you need to like working at a fast pace. This position is perfect for someone who's a strategic thinker, hands-on leader, and digitally-savvy innovator.

Key responsibilities

Reporting directly into the Head of Core Brands and Business, the Senior Brand Manager will work within a small team cross-functional team to maximise our potential within Europe.

Germany will be the main focus but there are other markets which will require support too, including France.

• You'll be responsible for driving the growth of our Cheestrings & Ficello brands to drive competitive advantage, profitable growth, increase in brand value and maximum return on investment for Kerry Dairy Consumer Foods.
• You'll need to be open minded and flexible, happy to work across a broad range of responsibilities. This will include everything from managing above and below the line activations, working on an NPD and innovation pipeline, briefing and managing external agencies and developing and executing brand plans.
• This role is hands on, giving you the chance to work across the full marketing mix. Key to being successful will be a strong understanding of the German market place and a deep interest in insights of German and French families.

Qualifications and skills

Our ideal candidate will have a strong understanding in Marketing; ideally (but not necessarily!) having worked previously in a Consumer Good business, or similar.

You'll be fluent in both English and German languages.

You'll be great at working collaboratively and will ideally have experience in managing third party agencies and/or distributors.

You'll have a strong understanding of how to write and implement a brand marketing plan, plus you'll be comfortable measuring and evaluating campaigns.

You'll demonstrate strong levels of ownership of projects & drive and determination to deliver results.

You'll have strong verbal and numerical skills with a great attention to detail.

You'll have brilliant communication skills; able to build relationships internally and externally that will drive your business forward.

Kerry is an equal opportunities employer and we welcome applications from all qualified candidates. We are committed to providing a workplace that is free from discrimination and harassment, and where all employees are treated with dignity and respect.