Senior Brand Manager

Michael Page; Sulham; Hybrid; GBP 125,000 - 150,000; Full time

Job summary

A leading recruitment agency is seeking a Senior Brand Manager for an established FMCG business in the UK. The role includes developing brand strategies, managing campaigns, and analyzing market trends. The ideal candidate will have significant experience in the FMCG sector, excellent analytical abilities, and the capacity to communicate effectively with stakeholders. Hybrid working opportunities are available.

Qualifications

• Proven experience in brand management within the FMCG industry.
• Strong understanding of marketing principles and campaign execution.
• Excellent analytical skills to interpret market data and consumer insights.

Responsibilities

• Develop and implement effective brand strategies for key products.
• Lead the execution of marketing campaigns across multiple channels.
• Collaborate closely with internal teams and external agencies.

Skills

Brand management

Budget management

Analytical skills

Communication skills

Problem-solving

Job description

An exciting contract opportunity has arisen within the FMCG sector, for an FTC Senior Brand Manager. Based in Berkshire and providing hybrid working opportunities, the successful candidate would join a leading FMCG business and deliver high visibility communications campaigns through the line.

Client Details

An exciting and established FMCG business.

Description

The successful Interim Senior Brand Manager will...

• Develop and implement effective brand strategies for key products within the FMCG portfolio.
• Lead the execution of marketing campaigns across multiple channels to drive brand awareness.
• Collaborate closely with internal teams and external agencies to ensure consistent brand messaging.
• Analyse market trends and consumer insights to identify growth opportunities for the brand.
• Manage budgets and monitor campaign performance to optimise return on investment.
• Prepare detailed reports and presentations for senior stakeholders.
• Ensure compliance with legal and regulatory requirements in all marketing activities.
• Support the wider marketing team with ad-hoc projects as needed.

Profile

A successful Interim Senior Brand Manager should have:

• Proven experience in brand management within the FMCG industry.
• A strong understanding of marketing principles and campaign execution.
• Excellent analytical skills to interpret market data and consumer insights.
• Proficiency in managing budgets and delivering measurable results.
• Exceptional communication and presentation skills to engage stakeholders effectively.
• A proactive approach to problem-solving and the ability to work independently.

Job Offer

An exciting opportunity with an established FMCG business providing hybrid working opportunities.