Senior BI Developer

SF Recruitment; West Midlands; Hybrid; GBP 80,000 - 100,000; Full time

Job summary

A leading recruitment agency in the UK is seeking a Senior BI Developer to design and build a new Power BI reporting suite as part of a major data transformation. This role involves automating reporting processes and creating impactful dashboards across various business functions. The ideal candidate will have 3+ years of Power BI development experience and strong SQL skills. This position offers a hybrid working model with competitive daily rates.

Qualifications

• 3+ years' experience in Power BI development, BI, or data analysis.
• Demonstrated success transforming manual reporting processes into automated BI dashboards.
• Experience developing reports from curated enterprise data sources.

Responsibilities

• Design, develop, and optimise Power BI semantic models.
• Build engaging interactive dashboards for performance reporting.
• Automate manual Excel reports into real-time Power BI solutions.

Skills

Power BI skills

SQL capability

Data modelling

DAX and Power Query

Communication skills

Tools

Power BI

Azure Data Factory

Job description

Overview

Senior BI Developer (Power BI) – Birmingham (Hybrid - 3 days onsite). £400-£500 per day (Outside IR35). 6-Month Contract (Likely Extension).

About the Role

We\'re working with a long-established and growing organisation that\'s embarking on a major data transformation moving from manual, Excel-based reporting to an automated, Power BI-driven environment. As Senior BI Developer, you\'ll play a key role in designing and building the company\'s new Power BI reporting suite, creating impactful dashboards and scalable data models that bring performance data to life across Finance, Commercial, Sales, HR, and Operations. This is a hands-on build role, ideal for someone who enjoys taking ownership of BI delivery and turning complex data into clear, actionable insights.

What You\'ll Be Doing

• Design, develop, and optimise Power BI semantic models and shared datasets.
• Build engaging interactive dashboards to support performance reporting and decision-making.
• Rebuild and automate manual Excel reports into dynamic, real-time Power BI solutions.
• Partner with Finance and Data teams to capture requirements and deliver meaningful analytics.
• Establish Power BI best practices, templates, and standardised measure libraries.
• Support self-service adoption by training and mentoring business users.

What You\'ll Bring

• Advanced Power BI skills - DAX, Power Query (M), and data modelling.
• Strong SQL capability for data extraction, transformation, and validation.
• Experience developing reports from curated enterprise data sources (Azure, SQL, etc.).
• Confident communicator who can collaborate across finance and operational teams.
• Understanding of data architecture principles and BI governance.

Ideal Background

• 3+ years\' experience in Power BI development, BI, or data analysis.
• Demonstrated success transforming manual reporting processes into automated BI dashboards.
• Experience working with finance or commercial data within manufacturing, distribution, or service-based industries.
• Exposure to Azure Data Factory or Fabric environments beneficial but not essential.

Why This Role

• Opportunity to shape a new Power BI ecosystem from the ground up.
• High visibility with strong sponsorship from Finance Transformation.
• Collaborative, forward-thinking team invested in data maturity.